STRAIGHT TALK
Straight Talk – Digital only channel of hope for pleasure products: Vishal Vyas, TTK Healthcare
Would Indians buy vibrators like their western counterparts? Or would they prefer some other product from a ‘pleasure superstore’? When...
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Straight Talk – Dabur Rising: With distribution push, different products for e-com and regional focus
“As a company what Colgate spends across one brand, we spend across 40 brands, that’s the difference between them and...
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Social media not the hub of content for brands anymore – advocacy is: Karthik Nagarajan, Wavemaker
Speaking on ‘Seven content provocations in the omni-channel age’ at the fourth edition of MediaNews4u.com Straight Talk in Chennai on...
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Straight Talk: The brand stories of FreshToHome, Chai Kings, Veranda Learning, Off & On
A panel discussion on ‘Building new age brands with the omni-channel consumer’ at MediaNews4u.com Straight Talk 2022 moderated by Prakash...
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Straight Talk: Digital adoption aids acquisition; true convergence yet to be realised
A panel discussion titled ‘The Omni-channel Age: Has physical retail converged with the digital world’ at the fourth edition of...
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iD is a brand built on consumer trust: Rahul Gandhi, CMO
iD Fresh Food, the brand synonymous with wet idli-dosa batter in the country, is rapidly expanding its product portfolio. The...
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Cycle Pure looks beyond South to push the pedal on market share
Arjun M Ranga, Managing Partner, NR Group & Managing Director, Cycle Pure, believes that the pandemic has changed consumer buying...
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Content creation no longer an arm’s length conversation between brand and production house: Varun Shah, Prodigious
How has the production landscape in India changed in the recent past? The production landscape has greatly evolved over the...
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One key learning from mentors has been to focus on fewer things: Shashwat Goswami, Gaana
Shashwat leads Gaana's brand marketing, user growth & retention initiatives. With 15 years of experience, Shashwat has handled marketing and...
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I have never considered myself as a woman in a leadership role, rather an individual who knows her job and hence deserves to be in a leadership role: Soumini Sridhar Paul, Hungama Digital
Soumini Sridhar Paul has 20+ years of as a pop artist and an artist manager. She has done several assignments...
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