Adobe names Lara Balazs as CMO and Executive Vice President – Global Marketing
Adobe has announced the appointment of Lara Balazs as Chief Marketing Officer (CMO) and Executive Vice President, Global Marketing. In ...
The Ethics of Advertising in the Age of Conscious Consumers
Advertising has always been a delicate balance between persuasion and strategy. In India, where consumers have an innate knack for ...
Freshworks names Srinivasan Raghavan as Chief Product Officer
SAN MATEO: Freshworks Inc. has appointed Srinivasan “Srini” Raghavan as its new Chief Product Officer (CPO), bringing over two decades ...
Nazara invests INR 196 crores in five projects for gaming and entertainment growth
Mumbai: Nazara Technologies Limited, India’s only listed diversified gaming and sports media company, has unveiled a series of strategic investments ...
MufinPay names Jagjeet Singh as National Sales Head
New Delhi: MufinPay, the digital payments arm of Hindon Mercantile Limited and a holder of the prestigious Prepaid Payment Instrument ...
Kurkure introduces ‘UP ka No. 1 Taste Ø’ campaign to build a stronger consumer connect in Uttar Pradesh
MUMBAI: Kurkure has launched 'UP ka No. 1 Taste Ø' campaign, to build a stronger consumer connect Uttar Pradesh. To ...
Sam & Andy bags integrated marketing mandate for Aroma Care
Mumbai: Sam & Andy, a Mumbai-based ‘Revenue-Marketer’ company, has been awarded the integrated marketing mandate for Aroma Care, a prominent ...
MTV Hustle and Saregama forge ongoing partnership to amplify Indian Hip-Hop
Mumbai: MTV Hustle, India’s leading rap reality show, has partnered with Saregama for its fourth season, "Hip Hop Don’t Stop". ...
61% of shoppers credit retail media touchpoints like Amazon with influencing their purchase decisions: MMA India, Amazon Ads Report
MUMBAI: Data Unplugged: Future of Data by MMA Global India, held at DoubleTree by Hilton, Gurugram, brought together industry executives ...
Pearl Academy and Tech Mahindra’s Makers Lab in Bengaluru focus on advancing GenAI, the Metaverse, and Gaming
MUMBAI: Pearl Academy, established in 1993 and a creative education institution for Fashion, Business, Design, Gaming, and Film, has collaborated ...
