MTV launches #TuchchVichaar campaign to commemorate Pride Month and beyond

Mumbai: DViO, a full-stack marketing and growth company, has introduced a new specialty vertical aimed at scaling companies committed to ...

We prioritise brand saliency and emotional connections with customers for enduring brand affinity: Inderpreet Singh, Birla Opus

In February 2024, the Aditya Birla Group entered the paint industry with the launch of Birla Opus. Committed to expanding ...

Mustafa Shaikh elevated as Creative Director at L&K Saatchi & Saatchi

L&K Saatchi & Saatchi has promoted Mustafa Shaikh to Creative Director. He has previously positioned as Associate Creative Director at ...

GroupM leads Global Media Landscape: #1 in Billings and Market Share for 2023

GroupM maintains its lead in media investment worldwide, as per COMvergence’s latest 2023 report on global and regional billings rankings ...

Medusa Beverages and Warner Bros. Discovery Global Consumer Products launches the ‘House of the Dragon’ Exclusive Edition

New Delhi: Medusa Beverages, the iconic home-grown beer brand, and Warner Bros. Discovery Global Consumer Products partner to unveil the ...

Star Singer Season 9 to celebrate KS Chitra’s Birthday

Asianet's popular singing reality show, Star Singer Season 9, is set to celebrate the birthday of Malayalam's beloved Vanambadi, KS ...

MovieMax Cinemas transforms logo to iconic red and yellow colors to celebrate Marvel Studios’ Deadpool & Wolverine release in India

Mumbai: MovieMax Cinemas, part of the renowned Kanakia Group, is thrilled to announce a series of innovative experiential marketing initiatives ...

BIG FM reveals AI-powered BIG Dhun to transform music experience for listeners.

BIG FM in Mumbai is utilizing its integrated marketing brand, BIG World, to incorporate AI technology. The radio network aims ...

Media.Monks enhances AI-driven services, rebrands to Monks for industry shift