WPP weighs sale of PR arm Burson amid strategic overhaul
Mumbai: Global advertising major WPP is reportedly evaluating the sale of its public relations division, Burson, in what could mark ...
Too Yumm! blends flavour and fandom in Korean Karare Campaign with Varun Dhawan
Mumbai: Too Yumm!, the disruptive snacking brand from the RP-Sanjiv Goenka Group, has launched its latest offering, Korean Karare, backed ...
Zee Bangla launches ‘Kamala Nibas’, showcasing everyday struggles and enduring relationships
Kolkata: Zee Bangla has announced the launch of its new mega-serial Kamala Nibas, an emotional family drama that delves into ...
Raghuvar Seth joins Aditya Birla Lifestyle Brands as AVP – Marketing for Allen Solly
Mumbai: Aditya Birla Lifestyle Brands Limited (ABLBL) has appointed Raghuvar Seth as Assistant Vice President – Marketing for Allen Solly, ...
Prossima AI names Satyandre Yadav as Media Advisor
New Delhi: Prossima AI, a government-recognised emerging innovator in artificial intelligence solutions, has announced the appointment of Satyandre Yadav as ...
VR Global Media unveils $250 million growth plan, kicks off $120 million initial capital raise for expansion
Mumbai: VR Global Media has announced the launch of a $250 million capital program aimed at accelerating its global expansion ...
Government picks IOFS Officer Devinder Kumar as Prasar Bharati’s CVO
New Delhi: The Centre has appointed senior Indian Ordnance Factories Service (IOFS) officer Devinder Kumar as the Chief Vigilance Officer ...
At AVS, we look at storytelling as a cultural asset that can live across multiple formats and industries over time: Abishek Vyas
Maison Élan, a joint venture between AVS and UAE-based entrepreneurs Purva Kumar Pethani and Hem Sevak, recently announced an exclusive ...
Vaseline’s ‘Real Nigerian Prince’ Play: Rebuilding Trust in a Counterfeit Economy
Mumbai: In a category where credibility directly impacts consumer safety, Vaseline has delivered a culturally sharp and strategically grounded campaign ...
Anupam Sengupta Joins L&T’s LTM Arm to Drive AI-Led Media Tech Expansion
Mumbai: Larsen and Toubro (L&T) has appointed seasoned technology leader Anupam Sengupta to a senior role within its LTM division, ...
