GroupM’s MCG, Mindshare and Britannia collaborate to launch ‘Dhonni Meyer Upakkhan’ on Star Jalsha
GroupM's Motion Content Group and Mindshare India, in partnership with Britannia Marie Gold, announced Britannia Marie Gold My StartUp Show, ...
VLCC to acquire Men’s grooming brand ‘Ustraa’
VLCC, an Indian beauty and skincare brand, has announced the acquisition of Happily Unmarried Marketing Private Limited (Ustraa) through a ...
OMTV premieres five part series ‘Decoding Sikhism’
OMTV, the exclusive OTT network showcasing India's diverse Sanatan culture, launches new series 'Decoding Sikhism: Unveiling the Essence of Faith'. ...
Sugar Pop Beauty onboards Shehnaaz Gill as brand ambassador
Sugar Pop Beauty, a makeup brand, has announced the appointment of Bollywood actress Shehnaaz Gill as its first brand ambassador. ...
Value 360 Communications bags PR mandate for Erekrut
Value 360 Communications, a PR agency, has bagged the mandate to oversee PR and brand-related activities for Erekrut. As a ...
Digit Life Insurance approved by IRDAI; names Srinivasan Parthasarathy as MD & CEO
Insurance Regulatory and Development Authority of India has granted certificate of registration (R3 license) to Digit Life Insurance on 9 ...
ideacafe.agency announces key leadership hires across markets
Nabendu Bhattacharyya, Founder of ideacafe.agency, announced the appointment of key senior hires across markets focusing on the growth trajectory for ...
Irony Meter: The Great Indian Tamasha – What’s next for India’s Content?
The last decade has been monumental for the media industry. From a monolithic, ‘large players take all’ scenario, the content ...
Are brands giving Father’s Day step-motherly treatment?
The shifting role of the male – and father – in society is showing in pop culture and advertising. Heralded ...
Pudhe Chala: Chalo moves forward, from India to the world
‘Is this what we want to do? Put more cars and bikes on the road? Only 2 to 3 pc ...
