Boomlet Group appoints Dharmesh Joshi as Creative Head
Boomlet Group, an influencer marketing and crisis management agency, has announced the appointment of Dharmesh Joshi as Creative Head. He ...
Better Body Bombay onboards Glad U Came as PR partner
Personal care brand Better Body Bombay (BBB) from pharmacy and wellness chain Wellness Forever has appointed PR and influencer marketing ...
Berger Paints awards offline media mandate to dentsu X
Berger Paints has awarded its offline media mandate to dentsu X, the media agency from dentsu India. Berger Paints currently ...
Fastrack Smart signs Ranveer Singh, launches first campaign ‘Follow Yourself’
Fastrack Smart, the smart wearable from The Titan Company, has signed on Bollywood actor Ranveer Singh as its brand ambassador. ...
Mullen Lowe Lintas wins creative mandate of Hubble Money
Hubble Money, a ‘Spending Account’ from fintech company Hubble, has roped in Mullen Lintas for its first ad campaign. Hubble ...
Weaving a sustainable future with fusion fashion
The love for artisans and weavers was nurtured in Sujata and Taniya Biswas early. Their father had a transferable job, ...
Woodland puts its best foot forward beyond its core
Brand Woodland is coming out of the Covid woods. Like most lifestyle brands, it took a hit during the pandemic. ...
Subhash Kamath roped in to mentor leadership at Infectious
Infectious Advertising has announced that it has roped in Subhash Kamath as leadership mentor. Kamath, an advertising veteran has worked ...
Brand Transformations: The Power of Cause Marketing and Temporary Rebranding
On Father's Day, my daughters offered to treat me to a delightful lunch outing in Pune. The prospect of a ...
BBH India wins UniScholars’ creative duties
UniScholars, an integrated study-abroad platform, has assigned its creative mandate to BBH India, following a multi-agency pitch. The account will ...
