VidUnit expands into digital IPs and long-format content creation
Mumbai: VidUnit, a influencer-first platform, has announced its strategic expansion into digital IPs and long-format video content with the launch ...
Tata Play Binge and Times Play announce strategic content partnership
Mumbai: Tata Play Binge has further strengthened its position as India’s most comprehensive OTT aggregator through a new partnership with ...
From Peak Rush to Real Relationships: AI’s Role in Black Friday Engagement
Black Friday has quietly become the period when customer intent is more visible than at any other point in the ...
Most marketing platforms are drowning in data but starving for insight: Aditya Aima, AnyMind Group
AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation had earlier this year launched its 'India Digital Landscape ...
Gulab partners with Arjun Rampal to champion mindful living with new cold-pressed oils campaign
Mumbai: Gulab, the contemporary cold-pressed oil brand built on the heritage of Gulab Oils, has unveiled its new campaign, The ...
CNBC-TV18 Partners with IndiaBonds to Launch ‘Bond Street,’ an Initiative Designed to Demystify India’s Bond Market for Every Investor
Mumbai: CNBC-TV18, India’s leading English business news channel, CNBC AWAAZ, CNBC Bajar, and IndiaBonds, a digital-first SEBI-registered Online Bond investment ...
Royal Challenge Packaged Drinking Water launches ‘Main Nahi Toh Kaun Be’ campaign, reinforces ‘Choose Bold’ philosophy
Mumbai: Royal Challenge Packaged Drinking Water has unveiled its new integrated campaign, ‘Main Nahi Toh Kaun Be’, celebrating self-belief, authenticity, ...
Ajinkya Rahane partners with Senora Asset Management as Strategic Investor and Board Member
Mumbai: Senora Asset Management, an equity asset management firm, has announced the on-boarding of renowned cricketer Ajinkya Rahane as an ...
Omnicom Media India Rolls Out New Leadership Framework
Mumbai: In one of the most significant leadership overhauls in India’s advertising sector, Omnicom Media has appointed a new top ...
Bikaji Foods signs Pankaj Tripathi, launches new campaign to deepen UP presence
Mumbai: Bikaji Foods International Limited (Bikaji), India’s third-largest ethnic snacks company and the second fastest-growing player in the organised snacks ...
