Engaging Gen Z and Gen Alpha remains central to our brand evolution strategy: Takuto Kimura, Casio India
On the occasion of Baisakhi, Casio India, a pioneer in timekeeping innovation, had unveiled a campaign that celebrates the power ...
Why the Same Meta Ads Strategy That Worked Two Years Ago Is Failing Today
Imagine you are on your way to the office, and you might pass four or five billboards at most. Hundreds ...
Animal Planet’s Force of Nature to make Gala Premiere at Mumbai International Film Festival 2026
Mumbai: Warner Bros. Discovery has announced that Animal Planet’s Force of Nature, the new ITV documentary series narrated by award-winning ...
The Amalgamation of AI & Human Minds and What It Means for New-Age Production Houses
The media and entertainment industry has always been shaped by technological evolution. From the transition from silent films to sound, ...
JioStar Unveils Strong Sponsor Line-Up for ICC Women’s T20 World Cup 2026
Mumbai: Jiostar, the official broadcaster and streaming partner of the ICC Women’s T20 World Cup 2026 has announced a powerful ...
DoubleVerify Expands AI-Powered Brand Suitability Measurement to YouTube Audio Ads
New Delhi; DoubleVerify (DV), a provider of digital media measurement and verification solutions, has introduced AI-powered brand suitability reporting for ...
IAS Extends Brand Safety Measurement Capabilities to YouTube Audio Ads
Integral Ad Science (IAS) has expanded its Total Media Quality (TMQ) offering to include YouTube Audio Ads, providing advertisers with ...
ZEE5, Unite8 Sports Launch ‘Poora India Watchega’ Campaign Ahead of FIFA World Cup 2026
Mumbai; As anticipation builds for the FIFA World Cup 2026™, ZEE5 and Unite8 Sports have unveiled a nationwide marketing campaign ...
India Today Influence (Creator Cell) Now Backed by the Unrivalled Reach of India Today Group’s Instagram, No.1 Across India in Interactions
Mumbai: India Today Influence, the influencer marketing arm of the India Today Group, has officially announced that its strategic offerings ...
Prime Video sets July 2 global premiere for Telugu action thriller Isakapatnam
Hyderabad: Prime Video has announced July 2 as the worldwide premiere date for its upcoming Telugu Prime Original series Isakapatnam, ...
