KRAFTON India names Yashasvi Jaiswal as Brand Ambassador for Real Cricket
Bengaluru: KRAFTON India has announced the signing of Indian cricketer Yashasvi Jaiswal as the official Brand Ambassador for Real Cricket, ...
Delhi High Court restrains Ilaiyaraaja from exploiting Saregama’s copyrighted works
Mumbai: The Delhi High Court has restrained veteran composer Ilaiyaraaja from exploiting or licensing certain sound recordings and underlying musical ...
Why “Brand Voice” Is More Important Than Brand Aesthetics
Brands in the current times are running after making their marketing campaign visuals appear spotless and immersive. They are investing ...
Amol Parashar invests in House of Biryan, joins M S Dhoni as Backer
Mumbai: Actor Amol Parashar has come on board as an investor in cloud kitchen brand House of Biryan (HOB), marking ...
Influencer marketing has solidified its position as a core media channel in 2026: Sagar Pushp, ClanConnect
This year ClanConnect, an influencer marketing platform, announced the launch of its creator-first DM automation feature, now live on both ...
Lay’s brings biggest-ever global brand refresh to India, spotlights ingredient quality
New Delhi: Lay’s, the flagship potato chips brand from PepsiCo India, has announced the rollout of its refreshed brand identity ...
Himalaya BabyCare unveils sustainable packaging, aims to cut 500 tons of plastic
Hyderabad: Himalaya BabyCare has unveiled a refreshed packaging design across its Gentle Baby Care Range, marking a significant milestone in ...
Aaj Kuch Toofani Karte Hain: Hanumankind and Thums Up Amp Up India Vs Pakistan ICC Men’s T20 World Cup
Mumbai: Some days call for taking it up a notch, other days demand total thunder. When it’s an India vs ...
CityMall rolls out 360° campaign to drive tier 2 & 3 expansion
Gurugram: CityMall, a value-commerce app focused on Bharat-first consumers, has rolled out its first integrated 360° brand campaign titled ‘CityMall ...
74% of screenwriters feel they are not paid fairly up from 63% in 2023: Tulsea-Ormax report
MUMBAI: 74% of screenwriters writers feel they are not paid fairly up from 63% in 2023. In theatrical, only 6% ...
