Laqshya Media Group executes OOH Campaign for the Hyundai Alcazar
Mumbai: 2021 has started on a positive note with multiple new launches and brands foraying into new segments. One such ...
Organic Brand Juicy Chemistry Raises $6.3 Mn in Series A Funding Led by Verlinvest
India’s leading organic skin & personal care brand Juicy Chemistry has raised $6.3 Mn in a SeriesA funding round led ...
Kantar appoints Ted Prince as Chief Product Officer
New Delhi: Kantar, the leading data-driven analytics and brand consulting company today announces the appointment of Ted Prince Jr to ...
Testbook registers 136% increase in conversions powered by WebEngage journeys
New Delhi: Mumbai-based online test preparation platform Testbook, ended in 2020 with a whopping 136% spike in sales of their ...
Viacom18’s premium SVoD offering ‘VOOT Select’ completes a year
Mumbai: Launched with the brand promise of ‘made for stories’ that are differentiated and compelling, Viacom18’s premium SVoD offering VOOT ...
Integral Ad Science Partners with Xandr to Offer Advertisers Stronger Contextual Capabilities
International: Integral Ad Science (IAS), a global leader in digital ad verification, today announced that Xandr’s buying platform, Xandr Invest, ...
Women at Wunderman Thompson: Ritu Nakra, Roopa Badrinath & Rohini Saldanha
This Women’s day Medianews4u.com is acknowledging some women leaders of the Media, Marketing, and Advertising fraternity who have given more ...
BARC Week 9: STAR Utsav stands at the top position across genres on all platforms
In week 9 of Broadcast Audience Research Council (BARC) India ratings, Star Utsav bagged first spot with 3023 AMA across ...
Sanjay Kaul steps down from Impact Communications
Sanjay Kaul Founder & CEO of Impact Communications has stepped down from his current position. An industry veteran with more ...
BARC Week 9: HUL is the Top advertiser with 222923 Weekly Insertions
In week 9 of Broadcast Audience Research Council (BARC) India ratings, Hindustan Levers LTD topped the list with 222923 Weekly ...
