Ogilvy India Conceptualises ‘Desh ka Lal’ campaign for Dabur Red Paste
Gurgaon: Dabur India thanked its 35 crore consumers for making Dabur Red Paste truly ‘Desh ka Lal’ with a campaign ...
Diversity is not just about gender and sexuality; it’s also about diversity of backgrounds
Aditya Kanthy, CEO & MD, DDB Mudra Group shares his thoughts on the 5 important things to FOCUS on in ...
Spontaneous brand recall through In-Content Advertising are higher compared to a non-ICA campaign: Anil Cheriyedath, Whisper Media
Launched in 2014, Whisper Media is the Global Leader in Efficient Content Integration, and has revolutionized the manner in which ...
BBDO India Launches Pagarbook’s first campaign featuring brand ambassador Akshay Kumar
Mumbai: PagarBook has launched its first campaign featuring brand ambassador Akshay Kumar. Conceptualized and executed by BBDO India, this inter-generational ...
ABP Network unveils a new visual identity across broadcast & digital
Noida: ABP Network today unveiled new logos for all its news channels – ABP News, ABP Ananda, ABP Majha, ABP ...
Classplus Teams Up with Celebrated Former Skipper of The Indian Cricket team, Sourav Ganguly, as its new Brand Ambassador
Kolkata: Noida based Classplus, India’s main platform for helping coaching centers and teachers to finally establish their name online, has ...
Dubai Lynx announces President line up for 2021 awards
Dubai Lynx has today announced the eleven Jury Presidents who will judge and award both the 2020 and 2021 entries. ...
FMCG continues to be the footfall driver online with 35% unit share across e-comm channel: Nielsen India
Bengaluru: Products that cater to the consumer need for convenience while adapting to the homebody economy dominated the festive sale ...
Criteo Names Brendan McCarthy as Chief Marketing Officer
New Delhi: Criteo, the global technology company powering the world's marketers with trusted and impactful advertising, today announced Brendan McCarthy ...
Amazon India launches ‘Saathi’; a Peer-mentorship program for its sellers, by its sellers
Bengaluru: Amazon India announced the launch of Amazon Saathi – a peer mentorship program designed for its sellers to exchange knowledge and share ...
