South GECs WK 25: Flowers TV moves up to the 3rd spot in Malayalam GEC Market while Zee Kannada leads the Kannada category
Week 25 of BARC Ratings saw the Top 5 channels in Malayalam, Tamil and genre witness changes in the positions. ...
Modern Marketing: What is it all about
Every CEO and entrepreneur across the globe is burning the midnight oil to fine-tune the marketing strategy that could probably ...
Affle to acquire strategic stake in India’s independent indigenous apps store Indus OS
Mumbai: Affle (India) Limited through its subsidiaries (“Affle”), today announced the signing of a definitive agreement to acquire 8.0% ownership ...
AdClub Bangalore hosts Re-Imagining Print with Siva & Girish
The newspaper circulation in the country has come up to almost 70-75 percent, says Panel discussion hosted by The Advertising ...
Be patient and hopeful. Like everything else, this tough phase too shall pass: Mehul Gupta, SoCheers
It has been three months since India went under lockdown. The country is slowly opening up now. The recent outbreak ...
Brands need to be cognizant of their marketing and communication strategies, so as to address the larger issue at hand and not be opportunistic: Dinesh Chhabra, CEO, Usha International
None of us had expected the lockdown to last for over 100 days; the fight against Covid-19 has only united ...
ICICI Lombard launches #RestartRight campaign Created by Ogilvy
Mumbai: COVID-19 has impacted lives and businesses across the globe. The human society stands at the crossroads of a ‘New Normal’, ...
Dainik Savera goes strong with Social Initiatives in Jalandhar, Ludhiana and Amritsar
Delhi: Dainik Savera Times was established in August 2011, at a time when no one was bringing the truth to ...
CavinKare strengthens its health and hygiene portfolio with the launch of Nyle Naturals liquid hand soap
Chennai: With hand hygiene gaining prominence in India, FMCG major CavinKare today announced the launch of a liquid hand soap free ...
Ipsos India reinforces and realigns key specialties for better client orientation and delivery – ramps up roles and teams
New Delhi: Ipsos India has consolidated and realigned some of the key specialties, keeping in view emerging client exigencies and ...
