Demonstrated on Veeba, the campaign enables digital targeting, measurement, and attribution from DOOH placements A visible increase in overall sales ...

Taproot Dentsu, the creative agency from the house of Dentsu Aegis Network (DAN) India, has been awarded the creative mandate ...

International: GroupM, WPP’s media investment group, today announced that Patrick Xu will expand his China CEO remit to include Hong ...

The global temperature is predicted to increase by 1.5 degrees by 2040 – beyond which, climate change would cause irreversible ...

The threat of Corona Virus is looming large across the globe and new cases are being reported every day. The ...

Mumbai: The WARC Media 100 has seen Mindshare, the agency network that is part of WPP, rank as the #1 ...

Mumbai: Following the global outbreak of COVID-19 (aka) Coronavirus, much high profile industry-related events are being canceled one after the ...

On the occasion of Women’s Day, Medianews4u reached out to some successful women leaders from the world of advertising, broadcast, ...

Festivals in India are celebrated with a lot enthusiasm and joy, brands never leave any chance to make an emotional ...

This Women’s day Medianews4u.com is acknowledging some women leaders of the Media, Marketing and Advertising fraternity who have given more ...