Asia Cup 2025 sees 38% surge in ad volumes despite fewer advertisers: TAM Report
Mumbai: The latest TAM Sports Commercial Advertising Report for the Asia Cup 2025 reveals a significant rise in advertising activity ...
SBI Mutual Fund launches nationwide campaign urging investors to Top-Up SIPs now
Mumbai: SBI Mutual Fund has launched a nationwide investor education campaign to promote disciplined, incremental investing through Top-Up Systematic Investment ...
&xplorHD to premiere Shoojit Sircar’s critically acclaimed ‘I Want To Talk’ on television
Mumbai: &xplorHD, known for its commitment to UNroutine, UNexpected, and UNformula cinema, will present the World Television Premiere of Shoojit ...
Garnier Men launches new AcnoFight Gentle Cleanser, onboards Abhishek Sharma as Brand Ambassador
Mumbai: Garnier Men, a men’s skincare brand under L’Oréal India, has announced the appointment of Abhishek Sharma, India’s No. 1 ...
67% of drivers want their in-car systems to organize content across all sources: Gracenote Automotive Report
Mumbai: A new automotive report by Gracenote, the content data business unit of Nielsen, highlights how consumer preferences for in-car ...
Solving Ad Repetition Problem in the World’s Fastest-Growing Ad Medium: CTV
Connected TV (CTV) is now the second fastest-growing advertising medium globally. But with this rapid rise comes a major challenge: ...
Cautious Consumers and Constrained Budgets Define FMCG Landscape in 2025: report
Mumbai: Looking ahead, consumer caution is likely to persist, with households remaining constrained by stretched budgets — and they don’t ...
Boris Becker named Brand Ambassador for Enso Webworks
Mumbai: In a landmark collaboration that unites elite sport with cutting-edge technology, tennis legend Boris Becker has been announced as ...
Brand Leadership in an Era of Disruption: How Messaging Shapes Market Perception
In today’s business climate, disruption is not a phase; it’s the default setting. From AI breakthroughs and shifting consumer values ...
‘Z’ partners with Baseball United to bring professional Baseball to India
Mumbai: Zee Entertainment Enterprises Limited (‘Z’), a media and entertainment company, has announced a landmark partnership with Baseball United, the ...
