Mumbai: Social media influencers are playing a central role in shaping health, wellness, and dietary habits among Indians across generations, ...

Mumbai: Ahead of the festive season, Amazon Ads has released a thought paper offering a roadmap for digital-first brands to ...

Mumbai: Asian Paints, a paints and décor brand, has unveiled its latest nationwide campaign, ‘Decades of Trust, Warranty that Lasts’, ...

In business, the strategies that spark early success often reach an expiry date. Recognising this—and evolving beyond it—is what separates ...

Hyderabad: Zee Cinemalu has completed nine successful years of entertaining audiences. Recently rebranded from its iconic identity ‘Dil Pai Super ...

TAITRA (Taiwan External Trade Development Council), established by the Taiwan Government, is the country’s leading trade promotion body. Its Mumbai ...

Premiumisation in India’s fast-moving consumer goods (FMCG) market has taken an interesting turn. After a brief slowdown in 2024—driven largely ...

San Francisco: LinkedIn has appointed Heather Hopkins Freeland as its first-ever Chief Brand Officer, with responsibility for Brand and Consumer ...

MUMBAI: JioStar has announced that 'Bigg Boss 19' is doing well in the 10.30 pm slot on colors tv. With ...

MUMBAI: The shape of television media is changing, as consumers shift from linear TV (traditional) to connected TV (streaming video ...