Aditya Birla Group adopts a new positioning: Aditya Birla Group: A Force for Good.
Mumbai: Aditya Birla Group has adopted a new positioning: Aditya Birla Group: A Force for Good. The new brand positioning ...
Tag: Aditya Birla Group
Hyundai Motor India, Aditya Birla Group, Mountain Dew PepsiCo India, Mondelez India, Ultratech Cement are among the 22 brands for the 16th season of KBC on Sony
Mumbai: Sony has roped in 22 brands for the 16th season of the quiz show 'KBC'. It kicks off on ...
We prioritise brand saliency and emotional connections with customers for enduring brand affinity: Inderpreet Singh, Birla Opus
In February 2024, the Aditya Birla Group entered the paint industry with the launch of Birla Opus. Committed to expanding ...
Birla Opus Paints Appoints Burson for Reputation Management and Brand Communications in India
MUMBAI, 16 JULY 2024: Burson, the global communications leader purpose-built to create value for clients through reputation, has been named ...
Birla Opus paints highlights creating a beautiful world in its first thematic communication
Mumbai: Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, today released its first thematic communication. The film brings ...
Aditya Birla Group’s campaign uses animation to deliver the message of reuse, reduce, recycle, and restore
Mumbai: Global conglomerate, Aditya Birla Group has launched their latest World Environment Day Film, 'JoJodeWohiSamajhdaar'. It uses animation to deliver ...
Birla Opus looks to disrupt the Indian paints industry with DDB Mudra as creative partner
Birla Opus, from the House of Aditya Birla Group, has selected DDB Mudra as its creative partner for four brands ...
Pantaloons unveils ‘OnLoop’ store targeting the young
Aditya Birla Fashion and Retail brand Pantaloons launched its first Pantaloons OnLoop store in Bengaluru on November 3, 2023. Pantaloons ...
SOKTAS open its First Exclusive Outlet in Bengaluru
Soktas, a luxurious cotton fabrics brand by Grasim Industries, part of Aditya Birla Group, has announced the opening of its ...
Linen Club named Title Sponsor for Nature inFocus Festival & Awards 2023
Linen Club, a linen brand, has been named the title sponsor for the Nature inFocus Festival 2023, which will be ...
