Aditya Birla Fashion and Retail brand Pantaloons launched its first Pantaloons OnLoop store in Bengaluru on November 3, 2023.
Pantaloons OnLoop is billed as a playful, distinctive, technology-first experiential store, designed for the young and modern customer who is seeking fun and excitement in all they do.
The new store is spread over 70,000 sq. ft. with over 50 fashion brands across categories of apparel, footwear, watches, sunglasses, cosmetics, bags and more.
On offer will be ethnic brands from the stable Tasva and Jaypore, besides Pantaloons-exclusive brands like Rangmanch, Akkriti and Indus Route. Puma and Skechers will be available alongside brands like Giva and Korean skincare brand Quench. The OnLoop store also hosts the first Coco Leni eyewear store in Bengaluru.
Sangeeta Pendurkar, CEO, Pantaloons, Style Up and Marigold Lane, said, “Pantaloons has over the years become a fashion playground for the young modern shopper. Taking this to the next level, I am delighted to introduce Pantaloons OnLoop as the ‘go-to’ destination for the Gen Z, seeking all things lifestyle and fashion. Envisioned as a theatre of imagination, Pantaloons OnLoop offers the customer an unparalleled shopping experience.”
Features of the flagship destination include smart trial rooms, ‘endless aisle’ and a customisation zone with heat transfer technology.
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