KIW World launches GLOCAL Platform for Global Indian Audiences
Mumbai: KIW World, a prominent Australian media outlet, recently launched a groundbreaking app to help Indians connect with their cultural ...
Tag: AI
Seagram’s Imperial Blue ‘Because, Men will be Men’ campaign taps into cricket fever
Mumbai: Seagram’s Imperial Blue Packaged Drinking Water has announced its 'Because, Men Will Be Men' campaign. Focussing on men quirks, ...
Pepper Content wins content transformation mandate for French Essence
Mumbai, India: Pepper Content secured the digital mandate for French Essence, a fragrance and personal care brand. The collaboration aims ...
The dawn of the new age of Marketing – and it’s AI powered
At the outset, it’s important to note that every good piece of marketing does involve understanding and responding to consumer ...
How AI is reshaping Advertising Campaigns
In today’s fast-paced realm of digital advertising, AI has accelerated processes and sharpened outcomes. Generative AI emerges as a creative ...
The Role of AI and Machine Learning in Transforming Media Broadcasting
The media broadcasting industry is undergoing a seismic shift, driven by the rapid advancements in Artificial Intelligence (AI) and Machine ...
Retail media advertising spend to reach $153.3 bn worldwide in 2024: WARC
Mumbai: Retail media advertising spend is forecast to reach $153.3 billion worldwide in 2024, according to Warc’s latest analysis. The ...
Wed Me Good names Megalodon as AI partner
Delhi/Mumbai: Announcing a groundbreaking partnership, Wed Me Good, India's foremost wedding planning platform, joins forces with Megalodon, the country's top ...
India Today Group shares the PM’s Interview in six different languages; Leverages the power of AI break language barriers
India Today Group pioneered the concept of an AI Anchor Sana, creating a revolution in the media industry. Sana's lifelike ...
The Rise of Podcasting: Analyzing Its Impact on Traditional Radio
In recent years, podcasting has surged as a dynamic force in digital media, transforming audio content consumption. While traditional radio ...
