AppsFlyer unveils eight new products to accelerate growth measurement, AI automation & data collaboration
SINGAPORE: AppsFlyer has announced a major product expansion with the launch of eight new solutions designed to help brands transform ...
Tag: AppsFlyer
The Next Decade of Marketing in India: Seven Key Transformations
When I look back at 2015, it's striking how different the landscape was. Most Indians were still using feature phones, ...
iOS Shopping apps grew session volume by 20% after Diwali, showing strong reactivation potential: AppsFlyer Report
Bangalore: AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, has released its India Festive Report 2025, revealing ...
Tariff Turmoil sparks eCommerce budget shift as global UA spend hits $4.6B: AppsFlyer Report
Bengaluru: AppsFlyer’s latest 2025 State of eCommerce App Marketing report unveils a seismic shift in global user acquisition (UA) strategies ...
Over 50 pc marketers in India adopt Remarketing during festive season: Report
AppsFlyer has released its 2022 Festive Guide to equip marketers with data-driven insights for the October-December festive season. Owing to ...
Google Ads and Meta Ads continue to dominate remarketing index despite Apple’s privacy changes: Report
AppsFlyer released the 15th edition of its Performance Index, ranking the top media sources in mobile advertising. The first half ...
Bharat Matrimony collaborates with AppsFlyer to optimize marketing spend amidst rising mobile ad fraud
AppsFlyer, the SaaS mobile marketing analytics, and attribution platform, announced the enablement of advanced measurement and fraud protection for Bharat ...
AppsFlyer launches comprehensive guide on gaming apps in collaboration with Facebook Gaming
AppsFlyer and Facebook Gaming have launched an exclusive playbook for gaming app marketers. Introducing Gaming Apps: Strive and thrive with ...
AppsFlyer launches an IPL marketing handbook to help drive campaign performance
Bangalore: AppsFlyer has launched the IPL 2022 Report, which deep dives into IPL 2021’s peculiar case of two rosters in ...
AppsFlyer’s Aditya Maheshwari promoted to Director of Customer Success, INSEA/ANZ
Bangalore: AppsFlyer, the global attribution and marketing analytics leader, has promoted Aditya Maheshwari, former Head of Customer Success, India, to ...
