DoubleVerify extends AI-powered brand suitability measurement to Meta Threads
Mumbai: DoubleVerify (“DV”), a software platform that verifies media quality, optimizes ad performance, and proves campaign outcomes, today announced the ...
Tag: DoubleVerify
DoubleVerify sounds alarm on AI-fueled Ad fraud in mobile apps
Mumbai: DoubleVerify (DV) has raised the alarm over a sharp rise in fraudulent mobile apps, powered increasingly by AI, that ...
Campaign activation saw a 32% year-over-year increase, the largest jump across all workflows: DoubleVerify’s 2025 Global Insights Report
Mumbai: DoubleVerify, the software platform to verify media quality, optimize ad performance, and prove campaign outcomes, today released its 2025 ...
DoubleVerify Report Finds 3% Drop in Brand Suitability Violations Among Indian Advertisers
New Delhi: DoubleVerify (DV) has released its 2025 Global Insights: APAC Report, revealing that brand suitability violations among its India ...
DoubleVerify Launches Industry-First Attention Measurement for Social Media, in Partnership with Snap
Mumbai: DoubleVerify, a software platform for media quality verification and campaign performance optimization, has announced the global rollout of DV ...
DoubleVerify unveils DV Authentic AdVantage to power Smarter Video Advertising
Mumbai: DoubleVerify, a software platform for media quality verification, ad performance optimization, and campaign outcome measurement, today announced the launch ...
DoubleVerify partners with Impact Plus to enhance tracking of digital ad campaign environmental impact
MUMBAI: DoubleVerify a software platform to verify media quality, optimize ad performance, and prove campaign outcomes has announced a partnership ...
DoubleVerify unveils AI-Powered Brand Safety Controls for Google’s Search Partner Network
Mumbai: DoubleVerify, a software platform for digital media measurement, data, and analytics, today announced the launch of AI-powered pre-bid controls ...
Streaming booms, but Marketers seek better measurement: DoubleVerify’s 2025 Report
Mumbai: DoubleVerify, a software platform for digital media measurement, data, and analytics, has released its latest industry report titled DV ...
It is a challenging time for brands to be online: Manisha Kapoor, CEO, ASCI
Mumbai: At Brew 2025, organised by GroupM, a session titled "The Accountability Code: On Managing 'Cancel Culture' & Brand Safety" ...
