Burger King India partners with Phantom Films for ‘Loveyapa’
MUMBAI: Burger King India, a Quick Service Restaurant (QSR) chains—has partnered with Phantom Films for 'Loveyapa'. This is a Gen ...
Tag: Gen Z
Gen Z’s digital first approach is opening a number of commercial opportunities – especially in the non-live content sphere: Rohan Padha, Deloitte
India's sports ecosystem is on the cusp of a major transformation, poised to reach $130 billion by 2030, according to ...
OPPO and Famous Innovations unveil a captivating campaign for Reno13 Series
Mumbai: Famous Innovations has partnered with OPPO to unveil a captivating brand film for the launch of the OPPO Reno13 ...
The Power of Personal Branding: How Can One Stand Out In A Crowded Digital Space
Is your brand seeking a competitive advantage in today’s chaotic digital marketplace? Are you looking to cut through the clutter ...
AI represents a much bigger opportunity than merely writing copy, generating images, or automating mundane tasks: Chetan Asher, Tonic Worldwide
Tonic Worldwide - a digital-first creative agency was earlier this year recognised at The Shorty Impact Awards 2024. It won ...
Speed, Trends, and Accessibility: How Fast Fashion Marketers Are Winning Over Gen Z
Gen Z has transformed the way we think about shopping. This cohort, born between 1997 and 2012, views retail as ...
Marketing Trends to Look Forward To in 2025
As we wrap yet another year of marketing and innovating, let’s look at how the trends which started this year ...
Travellers sought meaningful experiences, with affordability and sustainability driving decisions in 2024: Atlys
MUMBAI: 60.74% of Atlys users in 2024 were under 35, demonstrating Gen Z's and millennials' dominance in travel. 30% of ...
Youthbeat and Bhuvan Bam collaborate with Myntra’s FWD to set new Gen Z Fashion Trends
Mumbai: Youthbeat, the youth marketing vertical of SW Network, has joined forces with Myntra’s Gen Z-centric clothing brand, FWD, to ...
The Sleep Company’s #RetireMemoryFoam campaign aims to raise awareness and urges consumers to upgrade their sleep with Gen Z SmartGRID technology
MUMBAI: For six decades, the world has embraced countless technological advancements, yet millions of consumers still rely on 58-year-old memory ...
