Misinformation spreading widely poses a crucial tech challenge in advertising: Saurabh Khattar – IAS
Integral Ad Science, a global media measurement and optimisation platform, recently released the 19th edition of its Media Quality Report ...
Tag: Integral Ad Science
IAS launches Election Lab for 2024 elections
Integral Ad Science (Nasdaq: IAS) has announced the launch of the IAS Election Lab today. This initiative, driven by IAS ...
IAS gets Responsible AI Certification from TrustArc
Integral Ad Science (NASDAQ: IAS) announced being among the first to earn TrustArc's TRUSTe Responsible AI Certification, showcasing alignment with ...
IAS attains MRC accreditation for advanced SIVT filtration in Connected TV
Integral Ad Science (Nasdaq: IAS) has gained MRC accreditation for its advanced SIVT filtration in Connected TV (CTV), affirming its ...
IAS will now measure brand safety and suitability, including reporting on misinformation
Integral Ad Science (Nasdaq: IAS) expanded its Brand Safety and Suitability Measurement product to cover misinformation in the Global Alliance ...
IAS partnership with Snap will see advertisers benefit from new safeguards and added transparency for Snapchat campaigns
Mumbai: Integral Ad Science, a global media measurement and optimisation platform, today announced a first-to-market partnership with Snap. It will ...
Integral Ad Science Earns Mrc Accreditation For Integrated Third Party Calculation And Reporting Of Youtube Video Viewability
MUMBAI/DELHI– – Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it has earned ...
IAS Expands AI-Driven Brand Safety and Suitability Measurement To Meta
NEW DELHI – February 6, 2024 – Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, ...
IAS Announces First Attention Product to Unify Media Quality and Eye Tracking
Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the general availability of its ...
IAS Expands Total Media Quality Product to YouTube Shorts
New Delhi: Integral Ad Science, a leading global media measurement and optimization platform, today announced an expansion of its measurement ...
