Ipsos brings Creative|Spark AI to India, offering rapid and actionable Ad insights
New Delhi: Ipsos, a market research firm, has launched Creative|Spark AI in India, an innovative ad evaluation solution that delivers ...
Tag: Ipsos
Ipsos shines at MRSI Golden Key Awards 2024 with Two Award Wins
Mumbai: Ipsos, a global market research and advisory company, has secured two prestigious accolades at the Market Research Society of ...
Guidepoint onboards Chris Bonsi as Head of North Asia
New York: Guidepoint, an information service company, has named Chris Bonsi as Head of North Asia. With 25 years of ...
Ipsos’ ad evaluation solution Creative|Spark AI aims to predict human reactions to linear and social videos
Mumbai: Ipsos, a market research company has announced the launch of Creative|Spark AI. This is an ad evaluation solution that ...
Ipsos launches Ipsos PersonaBot: AI-Powered Solution for Enhanced Segmentation Research
Paris/ New Delhi : Ipsos launches Ipsos PersonaBot, an AI tool enabling organizations to interact with target segment personas. It caters ...
Consumer sentiment improves in India in May 2024; India continues to lead 29 countries: LSEG-Ipsos Primary Consumer Sentiment Index
Mumbai: The LSEG-Ipsos Primary Consumer Sentiment Index (PCSI) for India in May 2024 shows improvement in the overall sentiment, with ...
Ipsos expedites its digitisation of data collection in India through the acquisition of Crownit
Ipsos, a market research company, has announced the acquisition of Crownit. This company provides a mobile and online panel and ...
At least 1 in 2 urban Indians polled (53%) claims to be following the IPL: Ipsos Survey
Mumbai: With the Tata Indian Premier League (IPL) 2024 extravaganza off to a flying start, an Ipsos IndiaBus pan India ...
Throwback (#tb) enabling decision making
What is throwback? By definition, it is about ‘going down the memory lane” in that one moment. Throwback has been ...
Prescience 2024: We have started deploying generative AI towards internal efficiency: Amit Adarkar – Ipsos India
The rise of generative AI in 2023 has been a true game changer. No technology has ever been adopted so ...
