Apple reclaims lead on Kantar BrandZ list after 2015, value zooms 55pc to $947bn
Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become ...
Tag: Kantar
Kantar Marketplace adds AI-powered digital ad testing to platform
Kantar, the leading data-driven analytics and brand consulting company, today announces that Link AI for Digital, an AI-powered ad testing ...
TV advertising embraces digital in Kantar’s Creative Effectiveness Awards 2022
Kantar, the leading data-driven insights and consulting company, today reveals the results of its Creative Effectiveness Awards, recognising the most ...
Rural on the brink of an e-com revolution while health and job security remain concern areas: Kantar and GroupM Report
Mumbai: Kantar, the leading evidence-based insights and consulting company along with GroupM’s rural and experiential marketing unit- Dialogue Factory today ...
Kantar unveils Sustainability Report; Hygiene, Health and Wellness are key consumer concerns
Mumbai: Kantar, the leading data-driven analytics and brand consulting company, unveiled the FMCD Sustainability report, “Walking the Talk on Sustainability ...
AI-powered ad testing comes to Kantar Marketplace
International: Kantar, the leading data-driven analytics and brand consulting company, today announces that Link AI, its AI-powered ad testing solution ...
Social commerce has emerged as a favoured means of online shopping: Kantar Report
The pandemic has taught everyone to adjust and be flexible in life. People have realised the value of self-care, mindful ...
Brands which are purposeful to their clients and the community are most trusted: Annual BrandZ India Report 2021
Kantar, the world’s leading insights and consulting company has just released the 2021 edition of its annual BrandZ India report. ...
Kantar brings AI-based creative testing to digital video adverts
Kantar, the leading data-driven analytics and brand solution company today announces the global launch of Digital Video AI, a fully ...
Environmentally sustainable grocery market forecast to double over next five years: Kantar Study
International: Kantar, the leading data-driven analytics and brand consulting company today identified children as the most important influencers in making ...
