Kantar launches Sensory eValuate in India
Marketing data and analytics company Kantar has announced the launch of Sensory eValuate in India, as a part of its ...
Tag: Kantar
Mary George Parayil named Principal for Kantar Analytics in India
Kantar, a marketing data and analytics company, has appointed Mary George Parayil as Principal for Kantar Analytics in India. Parayil ...
Parle ‘Most Chosen’ in-home FMCG brand for 11th successive year: Kantar Footprint Report 2023
Marketing data and analytics company Kantar revealed findings from the 11th edition of its annual Brand Footprint India report to ...
The young and the restless GenZ: Impermanence inbuilt, but grounded in their own way
Born-with-the-net GenZ was in focus at a webinar conducted by the Market Research Society of India (MRSI) on 14 June ...
Advertisers in India spend 60pc on manual tasks when creating and delivering campaigns: report
Peach, formerly Ebus, has launched a first-of-its-kind video asset management research in the Indian market, calling for a change in ...
Indian MSMEs optimistic about business and economy, despite global slowdown: Study
As per Kantar’s ITOPS 2022 study, which completes 27 years of tracking the MSME market in India and covering MSMEs ...
Marketing must be radically reimagined to achieve 2030 Sustainability Goals: Report
Dentsu and Kantar today launch Marketing a Better Future, a flagship study exploring the role APAC marketers play in achieving ...
Kantar appoints Cheong Tai Leung to lead Insights business in Asia Pacific
Kantar, a marketing data and analytics company, today announces the appointment of Cheong Tai Leung as CEO of its Insights ...
3 out of 5 Consumers are likely to try a product based on influencer recommendation: Report
INCA, GroupM’s brand-safe influencer and content marketing solution unit along with Kantar, the marketing data and analytics company today has ...
Rural India is Reprioritizing its Purchase Basket to Manage the Impact of Inflation: Report
Kantar, the evidence-based insights and consulting company along with GroupM’s rural and experiential marketing unit- Dialogue Factory has unveiled the ...
