Creators vs. Characters: Are Virtual Influencers the Future of Indian Brand Endorsements?
In a digital-first world where attention spans are shorter and brand loyalty is hard-won, a new breed of influencers is ...
In a digital-first world where attention spans are shorter and brand loyalty is hard-won, a new breed of influencers is ...
In the fast-evolving world of digital marketing, one of the most significant shifts in recent years has been the rise ...
Mumbai: The Union Budget 2024, presented by Finance Minister Nirmala Sitharaman, aims to bolster India's economic growth through several transformative ...
The Self-Declaration Certificate (SDC) initiative, mandated by the Ministry of Information and Broadcasting (MIB), aims to promote transparency and protect ...
ARD Foods has appointed marketing agency Media Care Brand Solutions to manage and promote its brands Café White Lama & ...
Yes, the festive season continues to be a significant and influential time for Indian advertising. Festivals hold immense cultural and ...

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