Media accelerates market growth but is often underrated and underused: Marc S. Pritchard
Marc S. Pritchard, Chief Brand Officer at Procter & Gamble, emphasized the critical role of the market in marketing while ...
Tag: Media
Media firm Ivyclique gets rebranded as “WeInvert“
The agency and its internal stakeholders seek to revolutionize the traditional agency model by segregating agency operations into Project Management ...
Prescience 2024: Focused on enabling workflows and structures that allow the flow of different types of content across multiple platforms: Aditya Tandon- News18 Network
I think there is a larger piece in play with technology impacting every aspect of all workflows in media. Greater ...
Prescience 2024: Will see widespread use of AI-led creativity in the general elections – Boby Paul, Manorama Online
Not just the media fraternity, but the entire India is looking at the upcoming general elections of 2024 with a ...
Big Bang Awards 2023 open for entries
The Advertising Club Bangalore has announced that its flagship property The Big Bang Awards is now accepting entries. Entries are ...
Print media ad revenue to remain below pre-Covid level in FY24: ICRA
Information and Credit Rating Agency (ICRA) estimates revenues for the print media industry to grow by 8 to 10 pc ...
Real estate and print: Made for each other, driving growth
Several categories are fuelling the growth of print media, specifically newspapers, post the pandemic. Notable among them is real estate. ...
TRAI unveils consultation paper on review of regulatory framework for TV
The Telecom Regulatory Authority of India (TRAI) issued a consultation paper on ‘Review of regulatory framework for broadcasting and cable ...
COTT for News Reveals the Concurrent Views of the Top 5 Hindi News Channels for Last Night
The viewing preferences of the young demographic have been unmistakably evident in recent years, particularly millennials aged 30 and below, ...
GameChangers 2022: Santhi Soundarajan – I believe that this award will be a catalyst that helps me rise again
Santhi Soundarajan, coach and former track and field athlete who won 12 medals for India, before she was stripped of ...
