7UP® surprises cities with CGI Snow in ‘7 Days of Super Duper Summer’ social stunt
Mumbai: As the mercury rises, 7UP® is turning the summer heat into a refreshingly cool experience with its latest campaign, ...
Tag: Shailja Joshi
7UP’s new sonic identity aims to boost brand recall and emotional connection
MUMBAI: 7UP, Pepsi’s refreshment brand, is making sound an integral part of its identity with the launch of its first-ever ...
7UP and Spotify introduce a playlist for food lovers, enhanced by scientific insights
MUMBAI: Cola drink 7UP is looking to redefine the spicy food experience with the launch of its ‘7UP SpiceIt Playlist’ ...
Mirinda®️ brings a splash of fun with its colourful new Holi campaign
Mumbai: Mirinda®️, PepsiCo India’s orange-flavoured drink, is making Holi even more vibrant with a fun-filled new campaign film. Celebrating the ...
7Up summer campaign celebrates fun and revitalization
Mumbai: In a bid to take summer refreshment to new heights, 7UP® has launched its latest campaign, starring brand ambassadors ...
Pepsi rolls out first visual identity change in 14 years; Unveils new globe logo at Gateway of India
The new Pepsi globe logo was unleashed at Gateway of India, as part of the cola brand’s strategy of taking ...
7Up adds Ranbir Kapoor as brand ambassador to drive ‘Super Duper Refresher’ stance
Beverage brand 7Up from Pepsico India has roped in actor Ranbir Kapoor as brand ambassador, to drive home its ‘Super ...
Ahead of Friendship Day, Pepsi urges youth to ‘rise up’ from the friendzone
Pepsi has chosen to celebrate the week leading up to Friendship Day with a different spin on the occasion, urging ...
Consumers are looking for more premium experiences: Shailja Joshi, Pepsico India
How has the reception been to Lay’s Gourmet? We launched Lay’s gourmet in August 2022. By far the response for ...
Saif Ali Khan sheds light on the craftsmanship behind Lay’s Gourmet
Lay's Gourmet, the premium range of slow-cooked kettle chips from Lay’s, has appointed Saif Ali Khan as its brand ambassador. ...
