Exclusive sports content drives subscriptions on streaming platforms among urban Indians: YouGov
Within the past 30 days, 67pc of global consumers have regularly followed sports through various media platforms, according to the ...
Tag: &TV
Young Indians spend more time watching short videos than TV and OTT: Report
77pc of young India spends most of their time watching short videos, followed by 16pc on news & entertainment channels ...
Digital usage for OTT content discovery surges in small towns: Report
Boston Consulting Group (BCG) and Meta today announced the launch of a new report titled ‘Seeing the BIG Picture - ...
&TV and Mumbai Traffic Police join forces for Road Safety Drive
The Mumbai Traffic Police and &TV have joined forces for an awareness campaign to promote road safety, taking place from ...
Services sector ad volumes clock 29pc growth on Television: TAM Report
TAM AdEx released the Cross Media Report for Services sector on TV, Print, Radio and Digital during Jan-Oct'22. TV Services ...
Ad volumes for Durables sector leap by 21pc on Television: TAM Report
TAM AdEx released the Cross Media Report for Durable sector on TV, Print, Radio and Digital during Jan-Sep’22. TV During ...
Digital media dominates consumers’ choice in India but growth in consumption appears to be slowing: Report
YouGov’s Global Media Whitepaper 2022 across 18 international markets aims to understand how media behaviour has changed during the last ...
Ad insertions of Personal Healthcare sector surge by 2.6 times on Digital: TAM Report
TAM AdEx released the Cross Media Report for Personal Healthcare sector on TV, Print, Radio and Digital during Jan-Sep’22. TV ...
Ecom-Gaming category ad volumes on Television surge by two-fold: TAM Report
TAM AdEx released the Cross Media Report for Ecom-Gaming category on TV, Print, Radio and Digital during Jan-Aug’22. TV The ...
61 pc watch online video content like YouTube/OTT on their mobile/home TV as per Axis My India Sep CSI Survey
Axis My India, a consumer data intelligence company, released its latest findings of the India Consumer Sentiment Index (CSI), a ...
