87% share of all athlete endorsements came through cricketer-related deals: GroupM ESP Report
Mumbai: GroupM ESP Sports Sponsorship Report has noted that cricketers saw their income from brands shoot up by 27% over ...
Tag: Virat Kohli
India has 678 million sports audiences; CSK is most recalled IPL franchise : report
Mumbai: Media consulting firm Ormax Media has released its latest research report titled The Ormax Sports Audience Report: 2024. The ...
JioCinema looks to grow advertiser participation by fivefold in IPL 2024
Mumbai: Last year for the first time the rights the most valuable property on Indian television the IPL were split ...
PUMA & Delhi Capitals Come Together for a Multi-Year Deal
Bangalore, February 16, 2024: Sports brand PUMA India has joined forces with Delhi Capitals as the official kit partner, ahead of ...
Chandrayaan 3 biggest ‘Hit’ of 2023, followed by G20 and NaMo: Rediffusion survey
Chandrayaan took the top spot in the annual ‘Hits of the Year’ survey conducted by ad agency Rediffusion’s consumer insights ...
ICC Cricket World Cup scores with 44.6 mln social media mentions; Virat Kohli tops charts
The recently-concluded ICC Men's Cricket World Cup 2023 saw several stellar performances on the field. And while the players battled ...
Puma Cat and Virat Kohli clash over Black Friday deals
This Black Friday, sports brand Puma's brand ambassador Virat Kohli created a stir with his post sporting a black eye. ...
Where cricketer Virat Kohli goes for the World Cup, Duroflex follows with his mattress
The World Cup involves extensive travel for the players – new cities and new hotels, and this causes disruption of ...
Livspace features Virushka living with ghosts in comic capers, haunted by poor interiors
Renovations and interiors platform Livspace has launched its 2023 brand campaign, 'Livspace your space - Season 2'. The campaign features ...
Rohit Sharma scores in social chatter during India-Pakistan ICC World Cup match
When India took on Pakistan in the World Cup Match, the stadium is not the only place that saw tremendous ...
