YouTube emerges as India’s ‘New TV’ with 650M+ shorts users and 75M+ CTV viewers
Mumbai: YouTube, at its flagship event Brandcast 2025, spotlighted its position as India’s “New TV,” driven by the convergence of ...
Tag: YouTube
YouTube Rolls Out Expanded Tools for Creators, from Auto-Dubbing Edits to Richer Promotions
YouTube is introducing a fresh wave of creator-focused enhancements, strengthening its suite of content management, engagement, and promotional tools. One ...
Aamir Khan launches his latest film ‘Sitaare Zameen Par’ on YouTube; bypasses OTT platforms
MUMBAI: In a move to democratize content consumption, Aamir Khan has chosen to release his latest film on YouTube movies-on-demand, ...
Zee Music Company receives Red Diamond Play Button for crossing 100M YouTube subscribers
Mumbai: In a landmark achievement, Zee Music Company has been awarded YouTube’s Red Diamond Play Button for surpassing 100 million ...
Simba Beer marks 9 years with the launch of “First Time with Simba” YouTube series
Mumbai: Simba Beer, a beer brand, is celebrating its ninth anniversary with the launch of a new YouTube series titled ...
YouTube unveils new initiatives to accelerate global growth for Indian Music Artists
Mumbai: YouTube has announced a series of strategic initiatives aimed at amplifying the global reach of India’s music artists, unveiled ...
YouTube dominates Indian OTT Market, capturing 38% of revenue share in FY 2024-25: COTT
New Delhi: Chrome OTT (COTT), released its comprehensive annual report on the Indian streaming landscape, revealing YouTube's commanding position with ...
From Prime Time to Screen Time: How is YouTube changing content consumption
‘To TV or not to TV, that is the question.’ Recently, Neal Mohan, CEO, YouTube mentioned that ‘YouTube is the ...
The National Basketball Association expands its existing content partnership with YouTube
Mumbai: The National Basketball Association (NBA) has announced an expansion of its existing content partnership with YouTube that will see ...
Times Now Navbharat leads YouTube with 1.3 billion views in September and October
Mumbai: Times Now Navbharat, a Hindi news channel, has solidified its dominance in the digital space by ranking #1 on ...
