Friday, February 6, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

72% Indians believe India is headed in the right direction; 61% global Citizen feel their country is on the wrongtrack: Ipsos Survey

by MN4U Bureau
November 15, 2019
in Featured, Analysis
Reading Time: 2 mins read
A A
Unemployment emerges as India’s biggest worry, pushes COVID19 to 2nd spot in February: Ipsos survey
Share Share ShareShare

Unemployment, graft and lawlessness top worries for Indians

New Delhi: Majority of urban Indians continue to trudge forward with optimism  – at least 72% urban Indians believe that India is headed in the right direction (same as last wave, no deviation); global citizens, on the contrary are quite downbeat, with at least 61% (though improved by 4%, was 65% in the last wave) believing that they are on the wrong track.

Markets – Right direction Vs Wrong track

We delved deeper to identify the markets that are most optimistic about the future and the ones that feel their future is bleak: China (93%), Saudi Arabia (82%) and India (72%) are the most positive. While South Africa (15%), Italy (17%) and Spain (21%) are the most negative about the prospects of their country.

What Worries Indians?

Optimism of Indians, notwithstanding, there are issues bothering Indians (and global citizens as well). Top 3 issues bothering Indians remain the same as last month – Unemployment (49%, +1), Financial/ Political Corruption (39%, same) and Crime & Violence (28%, -3). Compared to previous round (Aug 2019), in Sept 2019, Unemployment has moved up by 1 point, financial/ political corruption has remained the same as Aug and Crime and Violence has reduced by 3 points in Sept.

Top niggling global issues are the same as last month – Unemployment (33%, +1), Crime & Violence (31%, -1), and Financial/ Political Corruption (31%, same).

Notably, top 3 issues that bother Indians, the same set of issues bother global citizens as well (though not in the same order). We further dug deeper to identify top markets by each of these issues.

“Urban Indians have faith in the overall trajectory for the country and overall there is a sense of optimism among citizens. At the same time, joblessness, graft and lawlessness continue to perturb them. With the recent slowdown in manufacturing, it would be interesting to see what the actual impact on the job market would be,” said Amit Adarkar, CEO, Ipsos India & Operations Director, Ipsos APEC (Asia Pacific Excluding China). 

Top 3 issues and markets most affected/ concerned

  • Unemployment & Jobs – South Africa (64%), Italy (62%), South Korea (58%), Spain (56%), Argentina (49%) and India (49%).
  • Financial & Political Corruption – Peru (60%), South Africa (60%), Russia (53%), Hungary (52%), Malaysia (48%), South Korea (45%), Serbia (42%), Chile (39%), India (39%) and Spain (39%).
  • Crime & Violence – Mexico (65%), South Africa (65%), Peru (61%), Sweden (54%), Chile (49%), Brazil (43%), Great Britain (40%), Malaysia (39%), Serbia (36%), Argentina (35%), Germany (32%), US (32%), Australia (30%) and India (28%).
Tags: Amit Adarkar IpsosMarkets – Right direction Vs Wrong trackWhat Worries Indians Ipsos

RECENT POSTS

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx
Analysis

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

February 5, 2026
0

Mumbai: Radio advertising in India maintained a steady recovery trajectory in 2025, registering a 2% year-on-year rise in ad volumes,...

Read moreDetails
55% claim AI skills, yet only 7% feel ready to lead curriculum transformation: EduInsight 2026
Analysis

55% claim AI skills, yet only 7% feel ready to lead curriculum transformation: EduInsight 2026

February 5, 2026
0

Mumbai: GIPSI, the HI + AI insights division of Tonic Worldwide, has launched EduInsight 2026, a mini-report outlining five key...

Read moreDetails
TV Provides 3–4× Higher Exclusive Reach Than Digital Video Platforms: Worldpanel–SYNCMedia Study
Analysis

TV Provides 3–4× Higher Exclusive Reach Than Digital Video Platforms: Worldpanel–SYNCMedia Study

February 5, 2026
0

Mumbai: Worldpanel India, part of Kantar, in partnership with SYNCMedia, has launched India’s first deterministic, single-source, cross-platform attribution framework—marking a...

Read moreDetails
India Has Infinite Impressions but Finite Attention — And Advertising Is Finally Being Forced to Change
Analysis

India Has Infinite Impressions but Finite Attention — And Advertising Is Finally Being Forced to Change

February 4, 2026
0

For more than a decade, India’s advertising industry has been optimised for abundance. More screens. More platforms. More formats. More...

Read moreDetails
Q3FY26 EBITDA grows 29.4% to Rs. 68 Crores, EBITDA margin of 16.7%: Nazara
Analysis

Q3FY26 EBITDA grows 29.4% to Rs. 68 Crores, EBITDA margin of 16.7%: Nazara

February 4, 2026
0

MUMBAI: Nazara Technologies, a diversified global gaming platform, announced its financial results for Q3FY26 and 9MFY26. In Q3FY26, Nazara delivered...

Read moreDetails
Digital Ad Spends Cross ₹71,000 Crore, Seen Touching ₹98,000 Crore by 2027: dentsu report
Analysis

Digital Ad Spends Cross ₹71,000 Crore, Seen Touching ₹98,000 Crore by 2027: dentsu report

February 3, 2026
0

Mumbai: India’s advertising industry is undergoing a structural transformation, moving beyond a simple shift from traditional to digital media and...

Read moreDetails

LATEST NEWS

VALUE 360 names Atul Sharma as Chief Executive Officer

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
Marico to make strategic investment in functional wellness brand Cosmix

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026

ANALYSIS

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx
Analysis

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

February 5, 2026
0

Mumbai: Radio advertising in India maintained a steady recovery trajectory in 2025, registering a 2% year-on-year rise in ad volumes,...

PEOPLE

VALUE 360 names Atul Sharma as Chief Executive Officer
People

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
0

New Delhi: Indian public relations firm Value 360 Communications Limited has announced the appointment of Atul Sharma as its Chief...

MARKETING

Marico to make strategic investment in functional wellness brand Cosmix
Marketing

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026
0

Mumbai: Marico Limited has signed definitive agreements to acquire a 60% stake in Cosmix Wellness Private Limited, the parent company...

Subscribe to Newsletters

ADVERTISING

Spikes Asia names McDonald’s as its 2026 Advertiser of the Year
Advertising

Spikes Asia names McDonald’s as its 2026 Advertiser of the Year

February 5, 2026
0

Mumbai: Spikes Asia, APAC’s most prestigious award for creativity and marketing effectiveness, has announced McDonald’s as its 2026 Advertiser of...

PRINT

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments
Media

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments

February 3, 2026
0

New Delhi: US President Donald J. Trump on Monday shared the cover of India Today magazine’s “Newsmakers of the Year...

AUTHOR'S CORNER

The End of Greenwashing: How 2026 Brands Must Prove Environmental Impact, Not Just Claim It
Authors Corner

The End of Greenwashing: How 2026 Brands Must Prove Environmental Impact, Not Just Claim It

February 5, 2026
0

For years, the beauty industry has comfortably sat behind reassuring words - clean, green, pure, conscious. These adjectives were meant...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

February 5, 2026
VALUE 360 names Atul Sharma as Chief Executive Officer

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
Marico to make strategic investment in functional wellness brand Cosmix

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.