Viacom18’s Youth, Music, and English Entertainment Cluster announced their emergence in the rapidly growing digital space of NFT by launching their NFT marketplace Fully Faltoo. Fully Faltoo unveils 4 distinct, new-age and culture oriented NFTs that will be up for grabs on 14th February. The marketplace will have digital collectibles from iconic brands including MTV, Vh1, and Comedy Central in India.
The collectibles have creations that are inspired from properties like Roadies, Bakra and will be up for auction world-wide. The 4 NFT collections are Bakra urf G.O.A.T, Rangu The Champ- original art, Winging it aka Wing it like Wingnesh, Many Me FTWs.
To ensure wide-spread awareness on its maiden NFT marketplace FullyFaltooNFT.com, the cluster will roll out an elaborate integrated marketing plan that will leverage Viacom18’s presence on digital and linear TV. The Fully Faltoo campaign will also aim at educating consumers about non-fungible tokens and digital collectibles, while attracting viewers to bid on the platform.
