Top Advertisers
In the Week 19 of Broadcast Audience Research Council (BARC) India Data Report, Hindustan Unilever Ltd. continued its lead with drop in Ad Volumes from 5398.76 (‘000 secs) to 4299.51 (‘000 secs) followed by Reckitt Benckiser Group with rise in Ad Volumes from 2549.37 (‘000 secs) to 4015.96 (‘000 secs) at the 2nd spot and Procter and Gamble at the 3rd spot with rise in ad volumes from 930.6 (‘000 secs) to 1143.39 (‘000 secs). Godrej Group took a leap from 6th spot to 4th spot with rise in ad volumes from 510.91 (‘000 secs) to 891.14 (‘000 secs) followed by Cadburys India Ltd. from 7th spot to 5th spot with rise in ad volumes from 491.13 (‘000 secs) to 655.3 (‘000 secs) compared to last week. Coca Cola India Ltd. was the new entrant in the chart with ad volumes of 605.76 (‘000 secs) and stood at the 6th spot. Glaxosmithkline Group took a leap from 10th spot to 7th spot with rise in ad volumes from 397.12 (‘000 secs) to 590.35 (‘000 secs) followed by Amazon Online India Pvt. Ltd. from 9th spot to 8th spot with 531.23 (‘000 secs). Pepsi Foods (G) dropped drastically from 5th spot to 9th spot with drop in ad volumes from 532.52 (‘000 secs) to 486.63 (‘000 secs) followed by ITC Ltd. from 4th spot to 10th spot with drop in ad volumes from 561.36 (‘000 secs) to 467.16 (‘000 secs).
Top Brands
In the top brands category, Lizol all in 1 maintained its top spot with drop in ad volumes from 642.99 (‘000 secs) to 609.19 (‘000 secs). Harpic Power Plus 10X Max Clean re-entered the chart with ad volumes of 503.16 (‘000 secs) and claimed the 2nd spot. Amazon.in slipped one spot down and stood at 3rd position with rise in ad volumes from 371.07 (‘000 secs) to 406.2 (‘000 secs). Dettol Intense Cool Soap was the new entrant in the chart with ad volumes of 385.22 (‘000 secs) and claimed the 4th spot. Vimal Elaichi Pan Masala slipped one spot down and stood at 5th position with rise in ad volumes from 330.87 (‘000 secs) to 360.83 (‘000 secs). Dettol Antiseptic Liquid was another new entrant in the chart with ad volumes of 354.91 (‘000 secs) and claimed the 6th spot. LIC-Corporate with ad volumes of 321.92 (‘000 secs) retained its 7th spot. Harpic Bathroom Cleaner dropped drastically from 3rd spot to 8rd spot with drop in ad volumes from 336.55 (‘000 secs) to 284.72 (‘000 secs) compared to last week. Ultratech Cement entered the chart with ad volumes of 281.64 (‘000 secs) and stood at the 9th spot. Dish TV HD slipped one spot down and stood at 10th spot with 256.62 (‘000 secs).
