Apna, an Indian jobs and professional networking platform, has collaborated with Truecaller, the platform that enables safe communication for the instant onboarding of customers. The partnership is in sync with Apna’s objective of enhancing the overall user experience by leveraging Truecaller’s expertise, to connect people with hyper local opportunities.
Through this partnership, Apna has been able to improve the overall calling efficiency by about 15% in less than a year. The platform has also seen around 40% of its users verify their identity seamlessly via Truecaller’s 1-tap verification SDK, leading to faster activation of their users.
Talking about the association, Shantanu Preetam, Chief Technology Officer, apna.co said, “In the last two years, Apna has grown to be India’s most trusted jobs and professional networking platform with 22 million users across 70 plus cities. The trust has been based upon the safety and seamless experience we aim to provide and Truecaller has been an invaluable partner supporting us with the same. We look forward to our journey with Truecaller as we strengthen our mission of empowering more lives and #AcceleratingIndia”
“Truecaller focuses on developing solutions for businesses and developers that increase the efficiency from user onboarding to last-mile communication. With Truecaller Verified Business Caller ID, Apna has added more context to its user-calling communications, enhanced its brand reputation, and delivered considerable value and safety to end consumers. We are committed to working closely with the Apna team to ensure efficient communication for end-users and enable their mission of building the world’s largest jobs and professional networking platform. “ said Priyam Bose, Global Head, GTM at Truecaller.
