New Delhi: Eveready Industries, India’s trusted name in batteries and flashlights, has launched a groundbreaking innovation — the #NeverOutOfLight Hyb rid Torch — a dual-powered flashlight that seamlessly toggles between rechargeable and battery-operated modes. This patent-applied torch marks Eveready’s second major product innovation in two years and is built to ensure uninterrupted lighting in every scenario.
Speaking on the launch, Anirban Banerjee, CEO, Eveready Industries India Limited, said, “Innovation is at the helm of all undertakings at Eveready. Over the years, this ideology has paved the way for us to consistently introduce unique and pioneering products that empower consumers. The latest offering from the house of Eveready reflects the brand’s legacy of innovation and trust, giving consumers uninterrupted lighting with modern convenience. Our Hybrid Torch, a new-age innovative solution, promises quality, convenience, and reliability to users while ensuring that they never run out of power. Going forward, Eveready will remain committed to delivering smarter, practical, and dependable solutions for consumers across Indian households.”
The new hybrid torch is built with a durable ABS plastic body, powerful 1W LED front and side lights, and an in-built rechargeable battery that charges via USB Type-C in just 2.5 hours. Simultaneously, it can operate on 3xAA batteries — offering flexibility during power outages or on-the-go use. It also comes with safety features like overcharge and deep discharge protection, a dual-mode switch, and an intuitive charging indicator.
To amplify the launch, Eveready has partnered with the supernatural thriller ‘Nikita Roy’, starring Bollywood actor Sonakshi Sinha. The campaign video showcases the torch’s dual-power capabilities through scenes from the film, where Sonakshi’s character navigates through literal and emotional darkness — symbolizing resilience and the importance of light in the most trying times.
“Our association with Sonakshi Sinha’s film Nikita Roy is more than just a product integration. It symbolizes resilience and the will to keep going, even in the darkest of times,” added Banerjee.
Available in red and green, the Hybrid Torch is priced at ₹399 and will be sold via leading retail stores and major e-commerce platforms nationwide. This follows Eveready’s 2024 innovation — the Siren Torch, a rechargeable torch with a 100-decibel alarm designed for women’s safety — further underscoring the brand’s commitment to creating purposeful products that meet real-world needs.
