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IESA, Media & Entertainment Skill Council signs MoU at India Expo Shop 2025 aimed at skilling and upskilling talent in India’s events industry

by MN4U Bureau
August 15, 2025
in Events
Reading Time: 3 mins read
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IESA, Media & Entertainment Skill Council signs MoU at India Expo Shop 2025 aimed at skilling and upskilling talent in India’s events industry
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MUMBAI: The fifth edition of India Expo Shop 2025, organised by the Indian Exhibitions, Conferences & Events Services Association (IESA), opened today at Yashobhoomi, Dwarka, bringing together the country’s top event service providers, policymakers, and global industry leaders. The two-day showcase hosted over 100 exhibitors, over 300 decision-makers, and more than 2,000 professionals, all converging to explore innovation, sustainability, and next-gen opportunities in the MICE sector.

The opening began with the arrival of exhibitors and visitors, leading to the official launch of EventFull Bharat, a platform designed to spotlight emerging and smaller players in the events ecosystem. The inauguration ceremony featured Uma Menon, General Secretary, IESA, Surinder Vashist, Treasurer, IESA alongside Sooraj Dhawan, President, Indian Exhibition Industry Association, Phil Chung, CEO/CMO, Kinexin IICC (YashoBhoomi) Operating Company, Sonia Prashar, Managing Director (MD) and Chairperson of the Board, NürnbergMesse India, Ashish Jain, founder, Indian Pollution Control Association, Sagar Pingali, executive VP (EVP), Event and Entertainment Management Association (EEMA), Pooja Arora, COO, Media and Entertainment Skill Council (MESC) who led the official unveiling.

A highlight was the signing of a MoU between Indian Exhibitions, Conferences and Events Services Association (IESA) and Media and Entertainment Skill Council (MESC), aimed at skilling and upskilling talent in India’s events industry.

Dhawan said, “The Indian exhibitions industry is on the brink of unprecedented growth, with revenues projected to double within three years. To seize this opportunity, our supply chain must scale with speed and innovation. India Expo Shop 2025 stands out as the definitive platform to connect with top suppliers, discover breakthrough solutions and shape the future of our industry.”

“The global MICE industry, valued at $870 billion, is projected to reach $1.5 trillion by 2030, and with India holding less than 5% of this market, our growth potential is immense. But this growth must be anchored in five essentials: adopting technology to work ten times faster without losing human creativity, building sustainable and innovative infrastructure, developing venues beyond metros, upskilling our workforce to global efficiency levels, and embracing sustainability as a non-negotiable.” said Mr. Dhawan.

“Today’s global investors evaluate destinations not just for infrastructure, but for sustainability credentials, right down to the kilograms of CO₂ generated per event. India has immense potential to lead in this space, and we see Yashobhoomi as a catalyst for that change. At Kinexin IICC, our commitment is to implement ESG policies that align with global KPIs, making India an even more compelling choice for international events,” said Chung.

Joining virtually Jatinder Kapur, president, IESA, stated, “India Expo Shop 2025 demonstrates the scale and ambition of India’s MICE sector, projected to double in value, from USD 49.4 billion in 2024 to over USD 100 billion by 2030. With over 35,000 corporate events taking place each year, this year’s edition is especially significant as it brings the industry together at a time of unprecedented growth and opportunity. Initiatives like EventFull Bharat are essential to unlocking new opportunities, nurturing talent, and driving global competitiveness.”

Ashish Jain,
Ashish Jain

Ashish Jain, founder, Indian Pollution Control Association (IPCA) said, “Sustainability at exhibitions is not just about today, it’s about the world we pass on to the next generation. By integrating waste management, carbon reduction, and sustainable materials into our event practices, we can create a lasting environmental legacy. IPCA is committed to leading this change in collaboration with our industry partners.”

Sonia Prashar
Sonia Prashar

“Skilling should be close to everyone’s heart, not just a select few. While IESA and IEIA have been doing commendable work in this space, the future lies in setting industry-wide standards, formulating robust policies, ensuring occupational health and safety, adopting sustainable materials, and upholding strong work ethics. To truly transform, we must create Centers of Excellence across regions, starting small but building steadily. Now that our businesses are on a profitable path, we have both the responsibility and opportunity to give back, perhaps by channelling CSR funds to these initiatives. I personally pledge, and invite others to join me, in contributing to the creation of these centers, our collective legacy to the exhibition industry we serve, love, and want to see thrive,” said Sonia Prashar, Managing Director (MD) & Chairperson of the Board, NürnbergMesse India.

EventFull Bharat 1.0 opened with a discussion on the vital role of upskilling in empowering a Gen-Z-driven workforce. The programme featured product showcases and event solutions, alongside a leadership session on the strategic value of public relations in the events industry. It also spotlighted immersive technologies and experiential concepts redefining the future of events and included an engaging segment on harnessing AI tools to elevate event planning and execution.

Tags: Ashish JainDhawanIESAJatinder KapurSonia Prashar

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