Mumbai : The promo and poster of filmmaker Ashutosh Gowariker’s TV show “EVEREST” was launched here on Tuesday. This is the second master piece that Star Plus is planning to roll out after their recently launched mega budget weekly “Airlines”. These shows have taken the standard of Indian Television production to a deferent level and viewers will be having a movie watching experience on a TV show.
Co-directed by Glenn Baretto and Ankush Mohla, the Star Plus show is about the struggle of a daughter, who in order to gain her father’s acceptance decides to climb the highest mountain of the world – Mount Everest.
“I was intrigued by mountaineers and always used to think what they felt after reaching the peak of any mountain. Now, I know it’s the inner satisfaction that they get,” Gowariker, who has written and produced it, told reporters here.
“The show is not only about the female protagonist as each and every character has inner conflicts which they will deal with during the journey of our serial,” he said.
Touted as the most ambitious TV project, the show has managed to bring the magic of music maestro A.R. Rahman, who had composed tracks for the director’s 2008 film “Jodhaa Akbar”, on television.
“Venturing into television was on my mind for a couple of years. Ashutosh came to me with the concept which was so intriguing. It is a very good start for me,” “I am also planning to use tracks created by some students from my music college for this show,” said the Oscar-winning musician Rahman at the launch.
The makers collaborated with Nehru Institute of Mountaineering and shot at the peaks of Uttarakhand and Nepal. As a token of appreciation, the makers of the show introduced behind the camera people, including costume and photography departments at the show’s promo and poster launch.
The promo portrays a larger than life image of the show with a promise to give television audience cinematic experience. “Our aim was to take cinema at audience’s home,” said Gowariker.
Further details on Launch date, Telecast time and number of episodes of the show, are yet to be announced by the channel.
