Saturday, December 13, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Exclusive

Asianet to launch Ezhu Rathrikal and Pranayam, the Malayalam version of Ye Hai Mohabbattein

by MN4U Bureau
July 4, 2015
in Exclusive, Featured
Reading Time: 2 mins read
A A

Share Share ShareShare

Trivandrum: Malayalam Satellite Channel Asianet is set to Launch two new fiction shows Pranayam and Ezhu Rathrikal on 6th June.

The Channel has scheduled Pranayam at 7.00 PM (Monday to Saturday) replacing Amma which went off-air on 3rd July and Ezhu Rathrikal will be air at 10.30 PM on every Monday to Saturday.

While Ezhu Rathrikal is a horror show that describes the sequence of events happening in Elangikal  tharavadu at Sairanthirimedu, Pranayam is a remake of top rated Hindi show Ye Hai Mohabbattein, which is running on Star Plus since December 2013.

The story of Prayanam in Malayalam or Ye Hai Mohabattain in Hindi is based on the Novel titled Custody, which was written by Manu Kapur. The Rights of the novel was acquired by Ekta Kapoor’s Balaji Telefilms Ltd, who are the producers of Ye Hai Mohabattein.

The Original storyline revolves around the life of Ishita, who is a Tamilian, and Raman, a Punjabi, who divorced his wife Shagun and lives with his daughter Ruhi. Ishita being their neighbour gets attached emotionally to Raman’s daughter Ruhi, Raman’s ex-wife, Shagun lives with Ashok, her boyfriend and with Adi, the son born to Raman and Shagun. The drama revolves around Shagun’s vengeance towards Raman and her attempts to spoil his life with the help of Ashok.

The Storyline of Ye Hai Mohabbatein was an instant hit and due to this reason, Star India went on to remake it in various regional languages. Apart from Malayalam, the show was already remade in Tamil language as Kalyanam Mudhal Kadhal Varai that airs on STAR Vijay, Bengali language as Mon Niye Kachakachi that airs on STAR Jalsha and in Kannada as “Avannu Matte Shravani” on Asianet Suvarna.

A new face Srinish Aravind was introduced to play the role of Raman in Pranayam and he is a Malayalam speaking boy from Chennai and Isitiha’s character will be played by Tamil Actress Ramya along with others like Beena Antony, Kailas Nath, Aadithyan, Kottayam Rsheed etc…

Tags: AsianetAvannu Matte Shravani on Asianet SuvarnaBalaji Telefilms Ltd.Ekta KapoorEzhu RathrikalEzhu Rathrikal and PranayamEzhu Rathrikal on AsianetKalyanam Mudhal Kadhal Varai on Star VijayMalayalam version of Ye Hai MohabbatteinManju KapurMon Niye Kachakachi on STAR JalshaNovel the CustodyPranayamPranayam Malayalam SerialPranayam on AsianetPranayam remake of Ye Hai Mohabbatein.Pranayam the Malayalam version of Ye Hai Mohabbatteintwo new serials Ezhu Rathrikal and PranayamYe Hai Mohabbattein

RECENT POSTS

“True Ideas Don’t Live on Google — They Live Within Us”: Sonal Dabral’s Message to Creatives
Exclusive

“True Ideas Don’t Live on Google — They Live Within Us”: Sonal Dabral’s Message to Creatives

December 12, 2025
0

Cochin: At the 19th edition of the Pepper Creative Awards, Sonal Dabral — Founder of Tribha and former Vice Chairman...

Read moreDetails
We’ve focussed on building a brand people relate to, but with strict discipline on marketing spends: Chaithanya Murali, Novatr
Exclusive

We’ve focussed on building a brand people relate to, but with strict discipline on marketing spends: Chaithanya Murali, Novatr

December 12, 2025
0

Novatr, which focusses on professional education for the Architecture, Engineering, and Construction (AEC) industry, had this year unveiled 'The Civil...

Read moreDetails
We’re focused on strengthening consumer connections and ensuring our brands are easily discoverable everywhere: Diego Bianchi, Sazerac
Exclusive

We’re focused on strengthening consumer connections and ensuring our brands are easily discoverable everywhere: Diego Bianchi, Sazerac

December 11, 2025
0

Fireball Cinnamon Flavoured Whisky, a US shot brand, this year launched its latest campaign, ‘Be Bad. It’s More Fun’. It...

Read moreDetails
“The South Doesn’t Follow Trends—It Creates Them”: Krishnan Kutty on JioHotstar’s Big Bet on Regional Storytelling
Exclusive

“The South Doesn’t Follow Trends—It Creates Them”: Krishnan Kutty on JioHotstar’s Big Bet on Regional Storytelling

December 10, 2025
0

Chennai: At a high-energy media roundtable, Krishnan Kutty, Head – Entertainment (South), JioStar, positioned South India as the country’s most...

Read moreDetails
“40–45% of Our South Consumption Is on Connected TV”: Sushant Sreeram on JioHotstar’s South UnBound Strategy
Exclusive

“40–45% of Our South Consumption Is on Connected TV”: Sushant Sreeram on JioHotstar’s South UnBound Strategy

December 10, 2025
0

At the media roundtable announcing the South UnBound initiative, Sushant Sreeram outlined the founding ambition behind JioHotstar: to fundamentally redefine...

Read moreDetails
Building human capability is essential for converting innovation into sustainable, scalable business growth: Ayush Jhawar, Genefied
Exclusive

Building human capability is essential for converting innovation into sustainable, scalable business growth: Ayush Jhawar, Genefied

December 10, 2025
0

Genefied, an IT services and consulting company that empowers Consumer Packaged Goods (CPG) brands with smart loyalty, traceability, and digital...

Read moreDetails

LATEST NEWS

Ample Group marks Retail Employees’ Day 2025 with India’s first multi-brand ‘Make It Happen’ employee tribute campaign

Ample Group marks Retail Employees’ Day 2025 with India’s first multi-brand ‘Make It Happen’ employee tribute campaign

December 13, 2025
PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph

PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph

December 13, 2025

ANALYSIS

LS Digital introduces DigiVerse 2.0, a transformative marketing solution.
Analysis

India’s AI-native future requires a careful balance between hyper-personalisation ambition and regulatory responsibility: LS Digital’s report

December 10, 2025
0

MUMBAI: LS Digital, a leading independent Digital Business Transformation (DBT) company, has released an analysis on the state of AI...

PEOPLE

GlobalLogic strengthens executive team to accelerate AI-led transformation
People

GlobalLogic strengthens executive team to accelerate AI-led transformation

December 12, 2025
0

New Delhi: GlobalLogic Inc., a Hitachi Group Company and leader in digital engineering, has announced key leadership transitions and promotions...

MARKETING

PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph
Marketing

PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph

December 13, 2025
0

Mumbai: The Pro Kabaddi League (PKL) and JioStar on Friday felicitated the Indian women’s kabaddi team following their victorious campaign...

Subscribe to Newsletters

ADVERTISING

Shailja Varghese Steps Down as Omnicom Media Group India’s Chief Content Officer Amid Industry Shifts
Advertising

Shailja Varghese Steps Down as Omnicom Media Group India’s Chief Content Officer Amid Industry Shifts

December 12, 2025
0

Mumbai: Omnicom Media Group India’s Chief Content Officer, Shailja Varghese, has exited the organisation, marking one of the first senior-level...

PRINT

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India
Print

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India

November 21, 2025
0

Mumbai: Dainik Bhaskar Group, India’s largest newspaper group, has further strengthened its leadership presence in the southern market with the...

AUTHOR'S CORNER

The Age of AI Browsers: Will Atlas, Perplexity, and Gemini Redefine SEO & Discovery?
Authors Corner

The Age of AI Browsers: Will Atlas, Perplexity, and Gemini Redefine SEO & Discovery?

December 12, 2025
0

These are the times when you get up in the morning and half of your world changes, at least digitally....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Sting Energy drops Blink-and-Miss 2-second ad with Mercedes-AMG PETRONAS F1 team

Sting Energy drops Blink-and-Miss 2-second ad with Mercedes-AMG PETRONAS F1 team

December 13, 2025
Ample Group marks Retail Employees’ Day 2025 with India’s first multi-brand ‘Make It Happen’ employee tribute campaign

Ample Group marks Retail Employees’ Day 2025 with India’s first multi-brand ‘Make It Happen’ employee tribute campaign

December 13, 2025
PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph

PKL and JioStar felicitate Indian Women’s Kabaddi Team after World Cup triumph

December 13, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.