Skechers renews Mumbai Indians partnership for third season
Mumbai: Skechers has renewed its partnership with Mumbai Indians for the third consecutive year, returning as the Official Kit Partner...
Burda Media divests BurdaLuxury to Jaipur Capital
Mumbai: Burda Media has announced the sale of its Southeast Asia-based media business, BurdaLuxury, to Jaipur Capital, marking a strategic...
Unilever in Advanced Talks with McCormick; India Foods Business Remains Out of Proposed Deal
Mumbai: Unilever Plc has confirmed that it is in advanced discussions with US-based McCormick & Company for a potential restructuring...
Lenovo signs David Beckham for global partnership
Mumbai: Lenovo has announced a global partnership with David Beckham, bringing together one of the world’s most influential cultural icons...
Philips Avent champions sterilization with new campaign; Yami Gautam Dhar joins as Brand Ambassador
New Delhi: Philips has launched a new campaign for its Philips Avent range, challenging the long-standing practice of boiling baby...
Konami Digital Entertainment’s eFootball™ India campaign sees strong fan engagement
Windsor: Konami Digital Entertainment (KONAMI) has announced the successful conclusion of its India campaign for eFootball, which witnessed strong participation...
Experience Commerce bags Social Media Mandate for ICONIQA Hotels & Resorts
Mumbai: Experience Commerce, a full-service digital marketing agency and part of the Cheil SWA Group, has secured the social media...
Celsius100 Consulting promotes Rhys Rufus to Chief Executive Officer
Bengaluru: Celsius100 Consulting Private Limited, a transformational business partner to leading Indian and international brands for over two decades, has...
IPL’s Advertising Divide: How a Few Big Brands and Core Categories Dominate Cricket’s Biggest Ad Platform
Mumbai: IPL 2026 is once again showcasing the league’s commercial dominance, with advertising revenues expected to reach ₹4,900–₹5,200 crore and...
Bata India targets back-to-school market with ‘Strong Steps, Small Price’ campaign
Mumbai: Bata India has unveiled its ‘Strong Steps, Small Price’ campaign, introducing a new school footwear range aimed at combining...
