Liverpool legend Robbie Fowler joins Zee5’s FIFA World Cup 2026 expert panel ahead of quarter-finals
Mumbai: As the FIFA World Cup 2026 enters its knockout stage, Zee5 has strengthened its expert panel with the addition...
In-Housing 2.0: When AI Does the Producing, Who Owns the Work?
For most of the last decade, "in-housing" meant one thing: brands pulling headcount and infrastructure away from agencies and building...
Policybazaar launches insurance awareness campaign with Amitabh Bachchan, unveils ‘Parivaar Sabse Pehle’ initiative
Gurugram: Policybazaar has appointed legendary actor Amitabh Bachchan as its brand ambassador and launched "Parivaar Sabse Pehle," an insurance awareness...
Fincart unveils new brand identity, bets on AI-powered goal-based financial planning
New Delhi: Fincart, a technology-enabled financial planning and wealth management platform, has unveiled a new brand identity and launched an...
Britannia Milk Bikis revives the Thirukkural through a creative consumer campaign
Mumbai: Britannia Milk Bikis is reinforcing its long-standing association with Tamil Nadu's cultural heritage through the Milk Bikis Thirukkural Challenge,...
DD Free Dish Opens 100th MPEG-2 Slot Auction, Sets Rs 11.22 Crore Top Reserve Price
New Delhi: Prasar Bharati has opened applications for the 100th e-auction of vacant MPEG-2 slots on DD Free Dish, with...
Video viewability reaches 79.7%, outperforming display across digital media: IAS
Mumbai: Integral Ad Science (IAS), a global platform focused on AI-powered media quality and measurement, has released the 21st edition...
Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies
Refroid Technologies is pioneering next-generation liquid cooling solutions that are redefining how data infrastructure operates, helping organisations enhance performance, improve...
OPPO and Realme expand global partnership with Taboola to bring news to more smartphone users
Mumbai: Taboola has expanded its partnership with smartphone makers OPPO and its subsidiary realme, extending the reach of Taboola News...
Leading brands drive FIFA World Cup 2026TM ad demand on ‘Z’, 95% knockout inventory sold out
Mumbai: Zee Entertainment Enterprises Ltd. ('Z') has recorded strong advertiser momentum for the FIFA World Cup 2026TM, with over 95%...
