For IPL 2025 Birla Opus Paints blends cricket and colours through a partnership with JioHotstar
MUMBAI: Birla Opus Paints, which is a part of Grasim Industries under the Aditya Birla Group, has announced its partnership...
Cricket District and Rajasthan Royals collaborate to transform IPL 2025 Social Media Engagement
Jaipur: Indian Premier League (IPL) franchise Rajasthan Royals has partnered with Cricket District, a UK-based multi-platform media network, to enhance...
DRA and Rashmika Mandanna Champion Women’s Empowerment in New Brand Film
Chennai: DRA has launched a new brand film featuring its brand ambassador Rashmika Mandanna, celebrating modern, independent women making bold...
Hyundai CEO José Muñoz honored as MotorTrend’s 2025 Person of the Year
Mumbai: Hyundai Motor Company President and CEO José Muñoz has been named MotorTrend’s 2025 Person of the Year and secured...
Vim by HUL launches AI-powered dynamic product displays to boost Consumer Engagement
Mumbai: Hindustan Unilever (HUL)’s Vim brand is revolutionizing the in-store shopping experience with the launch of its Dynamic Product Displays...
We are in an era where the entire marketing model is being reimagined: Aashita Kukreja, Zopper
Zopper is an insurtech firm in India, integrating insurance and technology to deliver solutions. Partnering with insurance providers, Zopper's API...
aha OTT unveils floating Billboard at Hussain Sagar for Dance IKON Season 2
Hyderabad: In a spectacular marketing campaign, aha, a regional OTT platform, has set a new benchmark for innovation with a...
In 2024, major OTT platforms in India had an 18% decrease in new streaming originals released: Ormax Media
Mumbai: 2024 saw an 18% drop in the number of streaming originals launched across major OTT platforms in India. This...
Zupee teams up with Salman Khan for a new ad campaign
Gurugram: Zupee, India’s premier skill-based gaming platform, has unveiled its latest marketing campaign, “India Ka Apna Game”, featuring Bollywood icon...
Cannes Lions unveils 2025 Jury President line-up and opens Award submissions
Mumbai: The Cannes Lions International Festival of Creativity has officially opened for Awards submissions for its highly anticipated 72nd edition,...
