Mumbai: Banijay Asia and EndemolShine India have scored a remarkable milestone on the OTT landscape, with two of their flagship shows, Bigg Boss 19 and Rise and Fall, dominating as the No. 1 and No. 2 most-watched shows in India this week, according to Ormax Reports.
Bigg Boss 19, continuing its reign at the top, has surged to 7.4 million viewers, up from 6.6 million last week, cementing its status as the undisputed leader in the entertainment space. In a stunning development, Rise and Fall, a bold new format from EndemolShine India, has soared to the No. 2 spot, skyrocketing from 3.8 million to 4.9 million viewers in just one week, proving its growing popularity among audiences.
Deepak Dhar, Founder & Group CEO of Banijay Asia & EndemolShine India, expressed his excitement: “To have not just one, but two of our shows topping the OTT charts is a phenomenal moment for us. Bigg Boss 19 continues to be the gold standard of entertainment with its enduring power, while Rise and Fall shows the appetite for bold, new formats. This double success is a testament to our vision of creating content that entertains, innovates, and resonates across audiences. And we’re only just getting started.”
The simultaneous success of these two shows highlights Banijay Asia and EndemolShine India’s unmatched dominance in the OTT content space. Their ability to deliver both timeless hits like Bigg Boss and groundbreaking new formats such as Rise and Fall speaks to their expertise in creating content that resonates with diverse audiences, keeping them hooked week after week.
