Top Advertisers
In the Week 20 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. continued its lead with rise in Ad Volumes from 4299.51 (‘000 secs) to 4888.15 (‘000 secs) followed by Reckitt Benckiser Group with rise in Ad Volumes from 4015.96 (‘000 secs) to 4023.79 (‘000 secs) at the 2nd spot and Procter and Gamble at the 3rd spot with drop in ad volumes from 1143.39 (‘000 secs) to 969.52 (‘000 secs). Godrej Group retained its 4th spot with drop in ad volumes from 891.14 (‘000 secs) to 866.29 (‘000 secs) followed by Cadburys India Ltd. at 5th spot with rise in ad volumes from 655.3 (‘000 secs) to 764.05 (‘000 secs) and Coca Cola India Ltd. at the 6th spot with rise in ad volumes from 605.76 (‘000 secs) to 650.88 (‘000 secs). Glaxosmithkline Group stood at 7th spot with drop in ad volumes from 590.35 (‘000 secs) to 582.35 (‘000 secs). ITC Ltd. took a leap 10th spot to 8th spot with rise in ad volumes from 467.16 (‘000 secs) to 555.65 (‘000 secs). Pepsi Foods (G) retained its 9th spot with 488.23 (‘000 secs). GCMMF (Guj Coop Milk Mkt Fed) entered the chart with ad volumes of 484.7 (‘000 secs) and claimed the 10th spot.
Top Brands
In the top brands category, Lizol all in 1 continued its lead with drop in ad volumes from 609.19 (‘000 secs) to 475.97 (‘000 secs) followed by Harpic Power Plus 10X Max Clean at 2nd spot with drop in ad volumes from 503.16 (‘000 secs) to 433.86 (‘000 secs). Dettol Toilet Soaps entered the chart with ad volumes of 428.49 (‘000 secs) and claimed the 3rd spot. Dettol Intense Cool Soap retained its 4th spot with rise in ad volumes from 385.22 (‘000 secs) to 422.73 (‘000 secs). Dettol Antiseptic Liquid shifted one spot up and claimed the 5th position with rise in ad volumes from 354.91 (‘000 secs) to 391.03 (‘000 secs). Vimal Elaichi Pan Masala slipped one spot down and stood at 6th position with rise in ad volumes from 360.83 (‘000 secs) to 375.58 (‘000 secs). Amazon.in dropped drastically from 3rd spot to 7th spot with drop in ad volumes from 406.2 (‘000 secs) to 298.02 (‘000 secs). Ultratech Cement shifted one spot up and stood at 8th position with 264.48 (‘000 secs) followed by Dish TV HD at 9th spot with 259.55 (‘000 secs). Horlicks entered the chart with ad volumes of 254.65 (‘000 secs) and stood at 10th spot.
