BARC Week 48: South Regional GEC at a glance

Mumbai: The ratings of the South Indian GEC reveals that Sun TV dominates the TN market, with 966649 impressions, the Karnataka market is ruled by Colors Kannada with 474102 impressions, whereas ETV Telugu&Asianet  are the toppers in the Telugu and Malayalam market with 486892 and 257000 impressions respectively.

Tamil GEC

Analysing the TN market further, it shows that daily soaps such as Deiva Magal (12961) Nandini (10442) and the recent launch Azhagu with 10238 impressionshave paved the way for the channel’s top position this week, apart from which the horror feature film Thillukku Thuttugained a considerable number of impressions.

Sun Network’s, movie channel KTV stands in the 3rd position with 353589 impressions and comedy channel Adithya TV occupies the 5th place with 81806 impressions.

With 409796 impressions Star Vijay occupies the 2nd position and Zee Tamil takes the 4th place with 281328 impressions.

Telugu GEC

Diving deep into the AP/ Telangana market, ETV Telugustands 1st with 486892 impressions followed by STAR Maa with 478267 impressions, Gemini TV with 455449 and Zee Telugu with 445044 impressions. With 157509 Gemini Movie takes a place in the list too.

Tele serials seem to having dominated the Telugu market predominantly. Swati Chinukulu (8678) and Manasu Mamata (7668) has given the channel its position whereas Mudda Mandaram has been rated as the top programe in Zee Telugu with 7119 impressions.Karthika Deepam and Kumkuma Puvvutakes the two places in the top rated programes list with a very subtle difference of just 364 impressions.

Kannada GEC

Taking a close look at the Karnataka market, Colors Kannada is a clear No.1 this week with 474102 impressions, and its serials Putta Gowri Maduve (8260), Lakshmi Baaramma (7089), Kulavadhu (5290), Radha Ramana (5144) And Kinnari (4656) are the top rated programes this week.

Zee Kannada, Udaya TV and Udaya Movies occupies the list with a neck to neck competition with each other with 258581, 237445, 205133 impressions respectively. Star Suvarna stays at the 5th position with 150247 impressions.

Malayalam GEC

Asianet seems to lead the list with 257000 impressionsoccupying all the 5 top rated programs positions. Surya TV and Mazhavil Manorama stands at the 2nd and 3rd places of the chart with 123405 and 94523 impressions respectively. Flowers TV and Asianet Movies seems to have a very tight competition with a difference of only 113 impressions.

Karutha Muthu (3646), Vanambadi (3559), Bhariya (3491) Parasparam (3295) and Chandnamazha (2695) have paved a way for the channel to gain its top position this week.