Friday, March 20, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

BARC Week 7: HUL continues to lead the Top Advertisers Category

by MN4U Bureau
February 25, 2022
in Featured, Advertising
Reading Time: 1 min read
A A
BARC Week 10: Harpic Power Plus 10X Max Clean maintains the lead spot in the Top Brands Category
Share Share ShareShare

Top Advertisers

In Week 7 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. maintained its top spot with Ad Volumes of 4940.43 (‘000 secs) followed by Reckitt with 3626.47 (‘000 secs) at the second spot. Cadburys India Ltd. shifted from 5th spot to 3rd spot with 922.97 (‘000 secs). Procter & Gamble slipped to the 4th spot with 908.91 (‘000 secs) followed by Godrej Group with 853.47 (‘000 secs) at the 5th spot. Amazon Online India Pvt. Ltd. took a steep leap from 10th spot to 6th spot with 665.02 (‘000 secs) as compared to week 6. ITC Ltd. shifted one spot up and claimed the 7th position with 609.31 (‘000 secs). Tata (G) slipped two spots down and stood at 8th position with 567.49 (‘000 secs). Colgate Palmolive India Ltd. was the new entrant in the top 10 list with 538.27 (‘000 secs) at the 9th position. Marico Ltd. dropped drastically from 7th position to 10th position with 412.51 (‘000 secs).

Top Brands

In the top brands category, Harpic Power Plus 10X Max Clean retained its top spot with Ad Volumes of 491.96 (‘000 secs). Amazon. in was the new entrant in the top 10 list with 393.59(‘000 secs) at the 2nd spot. Ultratech Cement retained its 3rd spot with 318.51 (‘000 secs). Dettol Foaming Handwash took a steep leap from 8th spot to 4th spot with 285.25 (‘000 secs)followed by Dettol Toilet Soaps from 7th spot to 5th spot with 264.09 (‘000 secs) as compared to week 6. Dettol Antiseptic Liquid slipped one spot down and stood at the 6th spot with 261.54 (‘000 secs). Moov Strong Diclofenac Gel was another new entrant with Ad Volumes 238.75 (‘000 secs) and claimed the 7th spot. RummyCircle.com dropped drastically from 4thspot to 8th spot with 238.13 (‘000 secs followed by HarpicBathroom Cleaner from 2nd spot to 9th spot with 227.44 (‘000 secs. Strepsils Orange was again a new entrant with 206.16(‘000 secs) and stood at the 10th spot.

Tags: Amazon Online India Pvt. Ltd.Broadcast Audience Research CouncilCADBURYS INDIA LTDHindustan Unilever LtdProcter and GambleReckitt

RECENT POSTS

Creator economy gains momentum as 82% millennials and 85% Gen Z engage actively: Dentsu X’s The Creator Catalyst
Advertising

Creator economy gains momentum as 82% millennials and 85% Gen Z engage actively: Dentsu X’s The Creator Catalyst

March 20, 2026
0

Mumbai: dentsu X has unveiled “The Creator Catalyst,” a new playbook and applied framework aimed at helping brands transform fragmented...

Read moreDetails
Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push
Advertising

Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push

March 20, 2026
0

New Delhi: A branding and copyright dispute between two major fintech players has reached the Delhi High Court, with Razorpay...

Read moreDetails
LePub appoints Sonal Narain as Chief Strategy Officer – Italy
Advertising

LePub appoints Sonal Narain as Chief Strategy Officer – Italy

March 20, 2026
0

Milan: LePub has announced the appointment of Sonal Narain as Chief Strategy Officer for its Italian headquarters. In her new...

Read moreDetails
8Bit Creatives expands into lifestyle creator economy; onboards creator Nishu Tiwari
Advertising

8Bit Creatives expands into lifestyle creator economy; onboards creator Nishu Tiwari

March 19, 2026
0

Mumbai: Gaming talent management agency, 8Bit Creatives, has announced its strategic expansion into the lifestyle creator economy with the onboarding...

Read moreDetails
Pinaki Bhattacharya exits VML India after nearly 16-year stint
Advertising

Pinaki Bhattacharya exits VML India after nearly 16-year stint

March 19, 2026
0

Mumbai: Pinaki Bhattacharya, who most recently served as Chief Strategy and Client Partnerships Officer at VML India, has parted ways...

Read moreDetails
Mauro Ramalho of Publicis Brazil named Jury Chair at ABBY Awards 2026 powered by The One Club | The One Show
Advertising

Mauro Ramalho of Publicis Brazil named Jury Chair at ABBY Awards 2026 powered by The One Club | The One Show

March 18, 2026
0

Mumbai: Mauro Ramalho, Chief Creative Officer at Publicis Brazil, has been appointed Jury Chair for the Creative Commerce, Use of...

Read moreDetails

LATEST NEWS

Network18 empowers young leadership team in major organisational rejig

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026

ANALYSIS

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report
Analysis

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

March 19, 2026
0

Mumbai: The upcoming FIFA World Cup 2026 is expected to inject $10.5 billion into the global advertising market, but its...

PEOPLE

Network18 empowers young leadership team in major organisational rejig
Media

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
0

New Delhi: Network18 has announced a leadership reshuffle that places a younger generation of executives at the centre of its...

MARKETING

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning
Marketing

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026
0

New Delhi: TECNO Mobile has announced a strategic partnership with Chennai Super Kings (CSK) for the upcoming Indian Premier League...

Subscribe to Newsletters

ADVERTISING

Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push
Advertising

Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push

March 20, 2026
0

New Delhi: A branding and copyright dispute between two major fintech players has reached the Delhi High Court, with Razorpay...

PRINT

Mathrubhumi collaborates with NDTV for Powerplay Keralam
Print

Mathrubhumi collaborates with NDTV for Powerplay Keralam

March 12, 2026
0

Thiruvananthapuram: Kerala’s leading media conglomerate, Mathrubhumi, has partnered with NDTV as the print partner for the day-long event “NDTV Power...

AUTHOR'S CORNER

Random Acts of Marketing Will Kill You More Than Competition
Authors Corner

Random Acts of Marketing Will Kill You More Than Competition

March 20, 2026
0

In October 2010, something unusual happened in the world of marketing. Gap Inc., which had built one of the most...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Disney brings its ecosystem together for a unified, personalised and immersive consumer experience: Josh D’Amaro

Disney brings its ecosystem together for a unified, personalised and immersive consumer experience: Josh D’Amaro

March 20, 2026
Network18 empowers young leadership team in major organisational rejig

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.