Top Advertisers
In the Week 8 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. continued to lead with Ad Volumes of 4557.7 (‘000 secs) followed by Reckitt Benckiser Group with 2917.61 (‘000 secs) at the second spot. Coca Cola India Ltd. was the new entrant in the top 10 list that outshined and claimed the 3rd spot with 1184.0 (‘000 secs). Godrej Group jumped to 4th spot with 780.85 (‘000 secs). Cadburys India Ltd. dropped from 3rd spot to 5th spot with 715.62 (‘000 secs) as compared to week 7. Pepsi Foods (G) was another new entrant with 674.92 (‘000 secs) at the 6th spot. Procter & Gamble dropped drastically to 7th spot with 650.05 (‘000 secs). Colgate Palmolive India Ltd. shifted one spot up and stood at 8th position with 580.11 (‘000 secs). ITC Ltd. dropped from 7th spot to 9th spot with of 577.48 (‘000 secs). Glaxosmithkline Group entered the chart and claimed the 10th spot with 504.17 (‘000 secs).
Top Brands
In the top brands category, Maaza was the new entrant that outshined and claimed the top spot with Ad Volumes of 427.85 (‘000 secs). Harpic Power Plus 10X Max Clean slipped to 2nd spot with 407.9 (‘000 secs). Mortein Insta, another new entrant, claimed the 3rd spot with 293.64 (‘000 secs). Amazon.in dropped from 2nd spot to 4th spot with 291.44 (‘000 secs) followed by Ultratech Cement from 3rd spot to 5th spot with 277.75 (‘000 secs) as compared to week 7. Three more new entrants entered the chart, Thums up with 263.38 (‘000 secs) at the 6th spot followed by Colgate Vedshakti at the 7th spot with 260.89 (‘000 secs) and Coca Cola with 257.3 (‘000 secs) at the 8th spot. Moov Strong Diclofenac Gel dropped from 7th spot to 9th spot with 251.4 (‘000 secs). Sabse Pehle Life Insurance, another new entrant claimed the 10th spot with 249.5 (‘000 secs).
