Advertising

Performics India has won the digital media and analytics mandate for Mobile Premier League (MPL), India's fastest-growing mobile e-sports platform....

Mumbai: Asian Paints, popularly known for its painting solutions also has an increasingly growing Bath Division with its flagship brand...

The Covid-19 outbreak has severely affected businesses globally including India. While the advertising industry has been critically impacted due to...

Nashik: The coronavirus pandemic is on the rise in India, social distancing is the only way to stop its effects,...

ASCI investigated 342 complaints against advertisements, 232 advertisements, of which complaints against 208 advertisements were upheld by the advertisers on...

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...

International: The latest Advertising Association/WARC Expenditure Report shows UK adspend rose 6.9% year-on-year to reach £25.36bn in 2019 - the...

John Seifert, Ogilvy's worldwide CEO is stepping down from his position when "a successor is appointed and a leadership transition is...

With India entering stage 3 of the coronavirus curve, businesses and brands need to view this period as not an...

International: The final shortlist is now released for the WARC Awards, a global search for next-generation marketing effectiveness. Lex Bradshaw-Zanger...