Analysis
BARC WK 6: ZEE TV moves up to the 3rd spot this week (Urban+Rural) ; Dangal leads the Hindi GEC Rural
According to BARC data of HSM NCCS All India (Urban+Rural) for week 6 and we see that Colors still leads...
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Velocity MR launches ‘IPL Brands Insights Study 2020’
Mumbai: Velocity MR has begun the second edition of the IPL Brands Insights Study, which will provide insights on the...
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Print Advertising defies global trend and registers growth: Report
Mumbai: The Pitch – Madison Advertising Report 2020 was recently released at an event in Mumbai amongst a high profile...
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Lalithaa Jewellers tops Most Aired Campaign chart, Hyundai Aura secures 2nd spot in Most Liked Campaign: Chrome Optimal+ Wk 5
Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...
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APAC App Install Ad Spend to Double by 2022, India Estimated to Add 100 Million Mobile Internet Users: AppsFlyer
AppsFlyer’s Global App Install Ad Spend Projection report sees global spending to hit USD 118 billion in 2022, with Asia-Pacific...
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Tonic Worldwide’s ‘GIPSI’ reveals actionable business and consumer insights and trends for Valentine’s Day
Mumbai: Digital data is a powerhouse of insights. Gipsi, the AI + HI division of independent digital agency Tonic Worldwide,...
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69% of Indian millennials relate to coffee as a companion: Lavazza India’s “Brewing Conversations” survey
Chennai: Lavazza, the Italian brand that is among the world’s leading roasters, concludes its Valentine’s Week project with the release of...
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Titan Company unveils ‘Valentine’s Day Consumer Insight report’
Titan Company unveiled the consumer insight report for Valentine’s Day 2020 covering views and opinion of couples from five metros....
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Is Data Protection and Privacy Relevant across All Strata in Indian Society? A Study by Pensaar Design With CGAP
Pensaar Design has been working on a research study with CGAP to better understand low-income customers and their behaviour towards...
Read moreDetailsBARC WK 5: Sony SAB moves up to the 3rd spot this week (Urban+Rural) ; Dangal leads the Hindi GEC Rural
According to BARC data of HSM NCCS All India (Urban+Rural) for week 5 and we see no change from previous...
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