Analysis
Amazon and P & G were among the Top 10 advertisers on both TV and Digital: TAM AdEx-Television Advertising Report XIII
The TAM AdEx-Television Advertising Report XIII for period Jul-Aug’20, it comprises of 2 sections that is Overall Advertising Snapshot in...
Read moreDetailsEcom-Education category saw highest growth of 2 Times in Top Growing Categories & Advertisers: TAM AdEx-Television Advertising Report XIII
The TAM AdEx-Television Advertising Report XIII for period Jul-Aug’20, it comprises of 2 sections that is Overall Advertising Snapshot in...
Read moreDetails
Latest report proves that road traffic is close to its peak across India
There is still some residual fear and doubt in the minds of a few people regarding the Covid-19 situation in...
Read moreDetails
Pandemic causes tectonic shifts in priorities of Gen Z – Health & Fitness and Family emerge top priorities: Isobar-Ipsos study
New Delhi: The new wave of the Isobar-Ipsos #MeetTheZ Survey shows tectonic shifts in the priorities of Gen Z, during...
Read moreDetailsIn Jul-Aug’20*, the Top 10 advertisers added nearly 50% share of TV Ad Volumes: TAM AdEx-Television Advertising Report XII Jul-Aug’20*
The TAM AdEx-Television Advertising Report-XII, the twelfth report in the series of Television Advertising Report focuses on overall Advertising Snapshot...
Read moreDetails
Almost half of urban Indians think Chennai Super Kings will win the Dream 11 IPL 2020: Yougov
New Delhi: After months of uncertainty, the much-awaited Indian Premier League (IPL) 2020 is set to commence from September 19th...
Read moreDetails
BARC WK 36: Star Plus leads the chart for Hindi GEC Pay-TV and Hindi GEC Urban; Star Utsav leads Hindi GEC Rural
For week 36 in the Hindi GEC Pay TV category, we see Star Plus leading the category with with 973mn...
Read moreDetails
Spotify Study Shows Listeners Have Strong Affinity for Artists Behind the Music
MUMBAI: Spotify India has released key highlights of its recently commissioned Nielsen study, ‘Culture & Audio Streaming Trends’ (CAST), which...
Read moreDetails
Fake news is a major concern for 61% Indian consumers; Print is the most credible news media: Survey
Mumbai: Media consulting firm Ormax Media today announced the launch of a its report titled ‘Fact or Fake?’, which is...
Read moreDetails
Amazon Prime Video emerges as the most-preferred OTT platform of the youth: DAN Report
Mumbai: Amazon Prime Video emerged as the most-watched OTT platform as per a recent study conducted by the Data Sciences...
Read moreDetails
